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Sample questions for your research surveys

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Utilize one of QuestionPro's many survey questionnaire samples to get started on your survey.


Different businesses and organizations have specific needs for their surveys, and asking irrelevant questions can lead to dropouts. Using a questionnaire sample template sets you up for success!

Multiple Choice Type questions (MCQ)

Multiple Choice Questions can include radio buttons, checkboxes, and drop-down responses. This flexibility allows respondents to choose one or more answers from a list. Want better results? Consider validation or randomizing question choices.

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Open ended questions

Open ended questions come in the form of comment boxes, single-row text boxes, numeric input areas, and email address boxes. Designed to collect narrative responses, you can assign these as custom variables for data pre-population within the survey. It encourages well-thought-out answers.

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Matrix Table questions

Matrix questions offer a 2D version of Multiple Choice. They come in three kinds:

Multi-Point Scales / Dropdown Matrix: One selection per row.

Checkbox / Multi-Select Matrix: Multiple answers per row.

Spreadsheet Matrix: Textbox for personalized answers.

Viewing a matrix question in a survey sample can make understanding it a breeze.

Ordering / Rating questions

Four types are available:

Rank Order / Drag & drop: Arrange items by preference.

Star rating: Compare different items with a common scale.

Constant sum: Weigh or assign values to options.

Examples in our software can show you how they work.

Presentation text / Display only

Need to include images, charts, or descriptive text? Use display-only question types. Presentation text, section headings, and sub-headings guide your respondents. You can even separate reading logic!

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Miscellaneous questions

These questions cover a variety of needs, from collecting date and time to personal information. You can even validate zip codes and phone numbers.

Side-by-side matrix

This multi-dimensional matrix compactly collects feedback across categories. Check out examples to learn more.

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Data / Reference questions

Collect and validate data against standardized databases like zip codes. Dynamic Lookup Tables allow hierarchy segmentation.

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Upload Data questions

Upload data question types let respondents upload files, images, or even digital signatures as a form of identity verification.

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Net Promoter Score

Measure customer satisfaction with a scale of 0 to 10, divided into Promoters, Passives, and Detractors. The net value is calculated and shown.

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Product / Website rating

Embed screenshots or images for user ratings. Use HTML or image question types to display images.

TubePulse

With TubePulse you can embed YouTube clips for on-demand streaming, without buffering. Enter the YouTube ID for a quick setup.

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CSS Customization

With CSS customization, make your survey match your brand's look and feel to increase response rates. Customize the UI with CSS.

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Multilingual Survey

Connect globally by offering surveys in multiple languages. QuestionPro supports various languages, including text, buttons, and validation messages.

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Arabic language support

Right-to-Left Languages like Arabic and Hebrew are supported, with corresponding display adjustments.

Chinese language support

Logograms are supported for languages like Chinese, Japanese, and Korean.

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