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  1. Surveys
  2. 2005
  3. February
  4. A
  5. American Musical Theatre
0%
 

* Sex
Male Female
 
 

* Profession
 
 

* Salary Bracket Per Annum
 
 

* What is your Sexual Orientation?
Heterosexual Homosexual Prefer not to answer
 
 

* Marital Status
Single Attached Married Divorced Prefer not to say
 
 

* Age
 
 

* How many times do you attend a play/musical/concert/dance in a year?
 
 

Yes No
* Do you know who Andrew Lloyd Webber is?
* Do you know who Mel Brooks is?
* Do you know who Stephen Schwarz is?
* Do you know who Stephen Sondheim is?
* Do you know who Jonathan Larson is?
* Do you know who Claude-Michel Schonberg is?
* Do you know who Rodgers and Hammerstein are?
 
 

Yes No
* Have you heard of Phantom of the Opera?
* Have you heard of Into the Woods?
* Have you heard of Oklahoma?
* Have you heard of Wicked?
* Have you heard of The Producers?
* Have you heard of Rent?
* Have you heard of Les Miserables?
 
 

* Have you watched any of the above musicals before or watched any musicals by the above people?
Yes No
 
 
 
If yes, Please indicate which of the musicals you have watched before
   
 
 

* If you have a choice of any of the musicals to watch, which would you choose?
 
 

* On a scale of 1 -10 (10 being most and 1 being least), how influnced are you by a review in the media?
 
 

* On a scale of 1 -10 (10 being most and 1 being least), how likely are you to watch a musical based on the number of Tony Awards?
 
 

* On a scale of 1 -10 (10 being most and 1 being least), how likely are you influenced by friends who have watched the show before based on their recommendations?
 
 

* On a scale of 1 -10 (10 being most and 1 being least), how influenced are you by information that the musical is visually spectacular?
 
 

* On a scale of 1 -10 (10 being most and 1 being least), how influenced are you by the ticket prices of a musical?
 
 

* On a scale of 1 -10 (10 being most and 1 being least), how influenced are you by the production cost of the musical? (the more expensive the production, the more likely it is to be good)
 
 

* Will you watch a musical based on the brand name of the Director?
Yes No
 
 

* Will you watch a musical based on the brand name of the composer? (e.g. Sondheim)
Yes No
 
 

* Choose three factors that excites you most about a musical.
 
The Songs
 
The Storyline
 
The Costume
 
The Set
 
The Actors
 
The Choreography
 
The Lights
 
The Special Effects
 
The Director
 
The Producer

 
 

* In your opinion, where is the capital of the World of Musical Theatre?
West End Broadway Other  
 
 

* Will you watch a musical based on star power? (meaning Nathan Lane or Britney Spears in a starring role)
Yes No Other  
 
 

* How much are you willing to pay to watch a musical?
 
 

* Tick all the boxes that apply:
How do you find out about musicals that you would like to watch?
 
Internet
 
Newspapers
 
Magazines
 
Radio
 
Television
 
Advertisements
 
Friends
 
Billboards
 
Mailing lists

 
Please contact [email protected] if you have any questions regarding this survey.
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