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| I have loyalty cards which I don't use |
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| It takes too long to earn points to get anything worthwhile |
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| I would shop in any store that suits me regardless of whether they had a loyalty scheme |
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| I save a lot of money by using my loyalty vouchers |
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| I shop wherever gives me better discounts |
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| I usually get better discounts from in-store promotions than loyalty schemes |
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| I usually get better discounts with loyalty schemes than in-store promotions |
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| I am nervous about how the organisation uses the personal information I give |
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| I buy products if there are extra points offered on them |
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| I don't think the organisations are truthful about what they do with the data I give |
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| I think a loyalty scheme is worthwhile and I am willing to give personal details about myself for this |
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| I spend less in stores where I donÂ’t have a card |
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| Other things are more important than discounts eg: quality, customer service |
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| I use my loyalty cards now but I never used to |
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| I think loyalty schemes are set up to increase company profits |
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| I am a member of a loyalty scheme but have no intention of using my card |
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| I wouldn't change where I shop for the sake of a loyalty scheme |
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| I have seen substantial savings in my bills due to the money off vouchers I get from a loyalty scheme |
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| I buy products I don't need due to the promotions surrounding them |
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| I used to use my loyalty cards but I don't anymore |
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| I have loyalty cards which I don't use |
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| I have loyalty cards which I don't use |
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