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  1. Surveys
  2. 2017
  3. June
  4. C
  5. consumer model Arunima
0%
Exit Survey
 
 
Personal Details
Age
   
Gender
   
Nationality
   
 
 
 
Name a product / service about which you recently searched information online
   
 
 
 
Did you finally buy that product  service? 
 
Yes
 
No
 
 
 
The price range of the product / service was? 
   
 
 
 
Your initial budget for the product / service was?
   
 
 
 
Please indicate the approximate amount of time you spent on searching for the product / service:
   
 
 
 
Please indicate the tool(s) you used to search for the information. (There can be more than one answer here)
 
Text
 
Image
 
Video
 
Text + Image
 
Text + Image + Video
 
Image + Video 
 
Others (Please indicate. For e.g. audio) 
 

 
 
Keeping the product / service in mind, please answer the following (e.g. 1 indicates that the product was highly useful. As you move to 7, the usefulness reduces and the uselessness increases. 7 indicates that the product is useless.)

The product / service I searched / purchased was: 

 

1 2 3 4 5 6 7
Useful Useless
Valuable Worthless
Beneficial Harmful
Wise Foolish
Pleasant Unpleasant
Nice Awful
Agreeable Disagreeable
Happy Sad
 
 
Please rate the following statements by ticking below the option that you agree most to, keeping in mind the tools you used for searching information:
Strongly Disagree Somewhat Disagree Disagree Neutral Agree Somewhat Agree Strongly Agree
I can get information using these tools quickly and easily when I need
It is easy to get access to information I need using these tools
I find it easy to consume information using these tools
The tools available were easy and convenient to use for searching info
The tools available provided consistent information about the products
The tools made it difficult to compare information between different brands of products.
I feel these tools convey the product story well.
I can visualize the information & product using these tools.
 
 
Please rate the following statements by ticking below the option that you agree most to, keeping in mind your previous experience with the tools you used:
Strongly Disagree Somewhat Disagree Disagree Neutral Agree Somewhat Agree Strongly Agree
Technology gives me more freedom of mobility
Technology makes me more productive in my personal life
In general, I am among the first in my circle of friends to acquire new technology when it appears
I keep up with the latest technological developments in my areas of interest
Sometimes, I think that technology systems are not designed for use by ordinary people
People are too dependent on technology to do things for them
 
 
Please rate the following statements by selecting the option you agree to most, keeping in mind your experience with searching for / purchasing the product / service.
Strongly Disagree Somewhat Disagree Disagree Neutral Agree Somewhat Agree Strongly Agree
I am familiar with the product I have chosen.
I am familiar with searching this product on the internet
I am familiar with purchasing this product on the internet.
I am familiar with inquiring about the product ratings on the internet.
I trust the source of these information.
I believe the internet is trustworthy when it comes to information.
 
 
Please rate the following statements by selecting the option you agree most to, keeping in mind the process of your search / purchase of the product / service. 
Strongly disagree Disagree Somewhat disagree Neutral Somewhat Agree Agree Strongly agree
The available tools helped me take a good decision.
When I was confused about the product, the tools made it more confusing to decide.
The available tools slowed down my decision making.
When I was confused, the available tools brought clarity to my decision about the product.
When I was clear about my choice, the available tools confused me about my decision.
All the available tools made it easy to arrive at a decision
This task of info search & purchase was best carried out using these tools.
These tools were the most conducive to info search & purchase for the product.
I have good feelings about my choice of product.
If I could do it again, I would use the same set of tools to search for information & purchase the product.
I feel good about using these tools for information search & purchase.