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The last mile of marketing is getting people to talk about brands, products, companies. After all, we live and work in a world of conversations. But our hunch is that most companies don't develop conversational themes that make it easy or interesting for people to talk about the brand benefits. Hence, the frequent disconnect between marketing and sales, PR, employee communications, and investor relations.
Would you take a few minutes to participate in our survey on this topic?
Your survey responses will be stricly confidential and data from this research will be reported only in the aggregate. Your information will be coded and will remain confidential. If you have questions at any time about the survey or the procedures, you may contact Lois Kelly at 401-333-5464 or by email at [email protected].
Thank you very much for your time and support. Please start with the survey now by clicking on the Continue button below.
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8. What is your primary area of responsibility?
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