RC Sailcars' Survey

Following is a list of questions designed to gather general demographic information and shopping behavior which will be used for present and future marketing purposes at RC Sailcars. Please, take a few minutes to answer these questions with as much accuracy as possible. We appreciate your participation in this survey: Your response will be extremly helpful.

When buying a product, I look for the following features:

	Strongly Agree	Agree	Neutral	Disagree	Strongly Disagree
Overall quality

Economic value

Personal satisfaction

Innovation

Practicality

Popularity

Familiarity

When a product first enters the market, I am among the

First to purchase the product

Early majority of purchasers

The great majority of purchasers

Late majority of purchasers

Last to purchase the product

I usually prefer to engage in

What type of magazines do you like to read?

What type of outdoor activities do you participate in?

How often do you engage in these activities?

Daily

Frequently

Occasionally

Seldom

How much are you willing to spend on these activities?

What type of hobbies are you interested in?

How often do you engage in these hobbies?

Daily

Frequently

Occasionally

Seldom

How much are you willing to spend on these hobbies?

What is your approximate age?

Indicate your marital status.

Single

Married

Widowed

Divorced

Please indicate your Highest level of education.

High/secondary school

High/secondary school graduate

Some college/university

College/University graduate

Postgraduate/professional

Are there any children under the age of 18 in your household?

What is your present occupation?

If you live in the United States, please indicate the region where you reside?

If you live outside the United States, please indicate the city and country where you reside.

Demographics/Consumer Buying Habits Survey - COPIE