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Thank you for taking the time to complete the following course evaluation. The information you provide will be used to help us improve the content of the course and monitor the quality of our program.
 
 
 
Which of the following best describes your reason for taking the course?
 
Major/minor requirement
 
Major elective course
 
General education
 
University elective
 
 
 
What year of school are you in?
 
Freshman
 
Sophomore
 
Junior
 
Senior
 
Graduate student
 
 
 
Was the difficulty of the course in line with your expectations?
 
Yes
 
No
 
Maybe
 
 
 
Would you recommend this course to other students?
 
Yes
 
No
 
 
 
What is your gender?
 
Male
 
Female
 
 
 
Academic quarter you are completing this degree:
 
Winter
 
Spring
 
Summer
 
Autumn
 
 
 
Year you are completing this degree:
 
2000
 
2001
 
2002
 
2003
 
 
 
Please enter the department in which you graduated?
   
 
 
 
What is your primary immediate post-graduation plan? (Mark one only)
 
Further study
 
Government employment
 
Business/industries employment
 
Self-employment
 
Family employment
 
 
 
Where do you live?
 
North Western United States
 
South Western United States
 
Mid Western United States
 
New England United States
 
Southern United States
 
South Eastern United States
 
Other
 
 
 
 
Would you use an online trading system?
 
Yes
 
No
 
Not sure
 
 
 
What's the range of your portfolio size (US dollars)?
 
Less than $1K
 
Between $2-5K
 
Between $6-20K
 
Between $21-100K
 
Between $101-999K
 
More than $1M
 
 
 
What would you pay for an online trading system (US dollars)?
 
Would not use one
 
Less than $20/month
 
Between $21-30/month
 
Between $31-60/month
 
Between $61-100/month
 
More than $100/month
 
 
 
What's your education level?
 
Completed high school
 
Completed college
 
Completed graduate school
 
PHD
 
 
Select the rating that best describe how you feel about this service.
Low
1

2

3

4
High
5
Quality
Price
Trustworthy Brand
Craftsmanship/Design
Value for Price Paid
 
 
 
After reading the above service description, how interested would you be in using the described service?
 
Not at all interested
 
Not very interested
 
Neither interested nor uninterested
 
Somewhat interested
 
Extremely interested
 
 
 
What features/attributes of this service are the most valuable to you?
   
 
 
 
What do you find least appealing about this service?
   
 
 
 
Overall, how interested are you in buying this service?
 
Not at all interested
 
Not very interested
 
Neither interested nor uninterested
 
Somewhat interested
 
Extremely interested
 
 
 
Based on the description, what price would you expect to pay for the service? Please record one number, not a range.
   
 
 
 
If [list of additional features] were added to the basic concept, what is the amount you would expect to pay?
   
 
 
 
If you wanted to buy/have this new service, which purchase method would you most prefer?
 
Calling and ordering by telephone
 
Ordering through the mail
 
Going to the company/place of business/office
 
Using the Internet
 
Other
 
 
 
[Concept] might be used at different times or occasions. Please rank the following occasions by placing a 1 next to the occasion of greatest expected use, a 2 next to the occasions of next greatest expected use and so forth until all items are ranked.
Occasion 1
Occasion 2
Occasion 3
Occasion 4
 
 
 
Which groups of people do you expect to be the greatest users of this service? Please check three (3).
 
Self
 
Family member
 
Co-worker
 
Business/Organization partner
 
Student
 
Other adult
 
Teen 13-18 years
 
Child 8-12 years
 
Child 2-7 years
 
Infant under 2

 
 
 
How often do you use products from this [Service Category]?
 
Every day
 
More than once a week
 
Once a week
 
About every two weeks
 
Once a month
 
Every three months
 
Two-three times a year
 
Once a year
 
Less often
 
Never used
 
 
 
How aware are you of the following companies that offer similar services? Please check all that apply.
 
Brand A
 
Brand B
 
Brand C

 
 
 
Which of the following best describes your reason for taking the course?
 
Major/minor requirement
 
Major elective course
 
General education
 
University elective
 
Please contact [email protected] if you have any questions regarding this survey.
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