EZ Cafe Concept | QuestionPro

Hello:
We are students from McGill University and are conducting this survey for our Marketing Reseach project. Our project focuses particularly on a new cafe called EZ Cafe Concept located near St. Catherine and Guy and opened in November 2005.This survey is in no way particular to EZ Cafe but rather to your experience in cafes in general. Whether you visit cafes often or hardly ever your opinions are very important to us and we thank you for participating.

I am a

Male

Female

I am an

undergraduate student

graduate student

not applicable

I currently attend the following university

I am currently living in the Concordia University area

Yes

No

Wehn visiting a cafe I usually stay for

Less than 1 hour

1-2 hours

2-4 hours

4 hours or more

	Strongly Agree	Agree	Neutral	Disagree	Strongly Disagree
When visiting a cafe I wish I could eat a meal but there is nothing available on premise

	Strongly Agree	Agree	Neutral	Disagree	Strongly Disagree
A student discount of 10-15% would greatly increase the likelihood of me purchasing food at a cafe

If a variety of tasty, reasonably priced, quality food (such as salad, pizza, smoothies and sandwiches) was offered I would most likely spend on each visit

under $5

$5-10

$10-20

$25 or more

	Strongly Agree	Agree	Neutral	Disagree	Strongly Disagree
I would enjoy playing online games if they were centrally located in the cafe (i.e. I can sit with friends and other people while playing)

If I were to participate in a Game Night I would prefer

Jenga

Scrabble

Hearts

Poker

For 10 minutes of online acess what price range would you be willing to pay?

50 cents-$1

$1-$2

$2-$3

$3 or more

When ordering in a cafe, which do you do most often

sit down and look to see what the order method is

immediately order at the counter (if there is one)

look to see if there is a waiter/waitress

none of the above

Which of the following do you associate with the service at a cafe

Efficiency
Friendliness
Formal
Politeness
Casual
Relaxed

Please indicate the characteristics that would constitute ideal cafe service for you

Hypothetically, if you went to a cafe and spent $10 how much would you leave as a tip?

Please associate a cafe with its employee positions (you may associate more than one position with the type of business)

Counter person

Waiter/waitress

Bus Person

Host/hostess

Please associate a restaurant with its employee positions (you may associate more than one position with the type of business)

Counter person

Waiter/waitress

Bus Person

Host/hostess

Please associate a Bar with its employee positions (you may associate more than one position with the type of business)

Counter person

Waiter/waitress

Bus Person

Host/hostess

If you were looking for a new place to hang out which would you most likely refer to?

Yellow pages
Internet
Student Agenda
Television
University Newspaper
Local Newspaper
Radio

	Strongly Agree	Agree	Neutral	Disagree	Strongly Disagree
Chalkboard signs on a sidewalk showing daily specials and events are my most favored advertising method

	Strongly Agree	Agree	Neutral	Disagree	Strongly Disagree
A person handing out flyers on a street corner are my most favored advertising method