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Hello:
You are invited to participate in a survey for the George at ASDA clothing line. You will be asked to complete a survey that asks questions about your general shopping experience, the clothing line, and general background. It will take approximately 10 minutes to complete the questionnaire.
Your participation in this study is completely voluntary. There are no foreseeable risks associated with this project. However, if you feel uncomfortable answering any questions, you can withdraw from the survey at any point. It is very important for us to learn your opinions.
Your survey responses will be stricly confidential and data from this research will be reported only in the aggregate. Your information will be coded and will remain confidential.
Thank you very much for your time and support. Please start with the survey now by clicking on the Continue button below.
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| How often do you shop at ASDA for clothes? |
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| Will you buy the George line at ASDA again? |
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| How would you rate their clothes in terms of keeping with current trends and fashions? |
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| How would you rate the price of the clothing? |
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| How would you rate the quality of the clothing? |
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| How would you rate the atmosphere of the clothing section at ASDA? |
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| Where else do you shop to buy clothes? |
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| What do you like to do in your free time? | | |
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| What is the most important factor when you are shopping? (1 being the most important, and 5 being the least important factor) |
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| Price |
| | | Quality of clothing |
| | | Store Environement |
| | | Customer Service |
| | | Fashionablity |
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| What were reasons for trying the George clothing line? |
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| Overall how satisfied are you with the George clothing line? |
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| Would you recommend the George at ASDA line to a friend? |
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For your NEXT clothing purchase, how likely are you to purchase from the George clothing line at ASDA?
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| Your last purchase of the George clothing line was : |
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| What newspapers or magazines do you regularly read? |
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| If any, what TV programs do you watch regularly? | | |
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| What is your annual household income in British pounds? |
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| What is your highest form of education? |
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| How many children do you have? |
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