gl | QuestionPro

Name and Age

Do you wear branded apparel, when stepping outside, be it formals or casuals? If yes, please pick one of these. If no, please skip this question.

rarely

Sometimes

Often

Almost always

Name some apparel brands you regularly buy

Have you heard of Indian Terrain, the apparel brand?

Yes

No

What kind of association do you have with the brand?

Distant observation through advt

Seen people use/section at the store

Bought and used

What would you associate most with the brand?

close friend

life partner

mere acquaintaince

familiar stranger

Deswcribe the brand Indian Terrain. What comes to your mind first when you think of it?

What visual icons draw in your mind when you think of this brand? Any logos, colours, imageries, metaphors that helps in recall?

Please choose as many brands below that you feel are competition to Indian Terrain

Van Heusen

Arrow

Peter England

Crocodile

Which of these would describe Indian Terrain?

Very expensive

Expensive

Moderately Priced

Inexpensive