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* Are you a 2nd generation Pakistani Muslim between the age group of 18 – 25?
 
Yes
 
No
 
 

Do you believe that your religion or culture has a significant influence on your eating habits?
Yes No Not sure
 
 

Which of these is most important to you?
Belongingness
Safety/Security
Self esteem
Self fulfilment
 
 

Do you only eat Halal meat?
 
Yes
 
No
 
Vegetarian
 
 

Strongly agree Agree Disagree Strongly disagree
The choice in food form part of my identity?
 
 

Do meat products constitute a major part of your choice to consume?
 
Yes
 
No
 
 

Please rank your favourite types of meats?
(If vegetarian not applicable)
Beef
Lamb
Chicken
 
 

Please rank your favourite types of cuisines by distributing 100 points among the following:
Chinese
French
Indian
Mediterranean
Mexican
Thai
0
 
 

How often do you purchase “Ready made” meals from super markets?
 
Very Often
 
Often
 
Seldom
 
Not at all
 
 

Very Often Often Seldom Hardly ever Never
How often do you shop at Marks and Spencer?
 
 

Would you be more inclined to shop at Marks and Spencer if it introduced a Halal food product line?
Yes No Do not know
 
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