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Hello:

You are invited to participate in our survey. In this survey, approximately 100 people will be asked to complete a survey that asks questions about the "Total Weekends" idea. It will take approximately 3 minutes to complete the questionnaire.


Your participation in this study is completely voluntary. There are no foreseeable risks associated with this project. However, if you feel uncomfortable answering any questions, you can withdraw from the survey at any point. It is very important for us to learn your opinions.


Your survey responses will be stricly confidential and data from this research will be reported only in the aggregate. Your information will be coded and will remain confidential. If you have questions at any time about the survey or the procedures, you may contact Ricardo Sousa by email at the email address specified below.


Thank you very much for your time and support. Please start with the survey now by clicking on the Continue button below.


 
 
 
Please read the following description of a new service concept in order to complete the survey.

TOTAL WEEKENDS provides full-experience weekends. You will experience authentic, exquisite weekends in extraordinary locations - real french farms, amazing chalets in the Alps, cottages in the Irish coast, fishermen villages in Portugal. All is taken care for you - just take the taxi on Friday afternoon, and we take you with us
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After reading the above service description, how interested would you be in using the described service?
 
Not at all interested
 
Not very interested
 
Neither interested nor uninterested
 
Somewhat interested
 
Extremely interested
 
 
Select the rating that best describe how you feel about this service.
Low
1

2

3

4
High
5
Quality
Price
Trustworthy Concept
Craftsmanship/Design
Value for Price Paid
 
 
 
What features/attributes of this service are the most valuable to you?
   
 
 
 
What do you find least appealing about this service?
   
 
 
 
Overall, how interested are you in buying this service?
 
Not at all interested
 
Not very interested
 
Neither interested nor uninterested
 
Somewhat interested
 
Extremely interested
 
 
 
Based on the description, what price would you expect to pay for the service? Please record one number, not a range.
   
 
 
 
If limo transportation were added to the basic concept, what is the amount you would expect to pay?
   
 
 
 
If you wanted to buy/have this new service, which purchase method would you most prefer?
 
Calling and ordering by telephone
 
Ordering through the mail
 
Going to the company/place of business/office
 
Using the Internet
 
Other
 
 
 
* "Total Weekends" might be used at different times or occasions. Please rank the following occasions by placing a 1 next to the occasion of greatest expected use, a 2 next to the occasions of next greatest expected use and so forth until all items are ranked.
To chill out of work once in a while
Anytime is good
Bank holiday
During vacation time
Celebrate with spouse
 
 
 
Which groups of people do you expect to be the greatest users of this service? Please check three (3).
 
Self
 
Family member
 
Co-worker
 
People aged 40-55
 
Teenagers
 
Young couples aged 20-30
 
Married couples
 
Other
 
 
 
 
How often do you use services similar to these?
 
Once a week
 
About every two weeks
 
Once a month
 
Every three months
 
Two-three times a year
 
Once a year
 
Less often
 
Never used
 
Please contact [email protected] if you have any questions regarding this survey.
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