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How likely is it that you will recommed seed to a friend or colleague
Very Unlikely
1

2

3

4
Maybe
5

6

7

8

9
Very Likely
10
 
 
 
 
Comments and suggestions about seed
   
 
 
Please rate the following characteristics of the service representative on a scale from 1 to 5, where 1 means poor service and 5 means excellent service. If you did not deal with a service representative, please select 6.
1
Poor
2
Fair
3
Good
4
Very Good
5
Excellent
6
N/A
Knowledge of the product
Courteousness
Willingness to help
Efficiency/quickness
Ability to complete transaction
 
 

Product Background

Which product or products did you purchase?
 
[PRODUCT1]
 
[PRODUCT2]
 
[PRODUCT3]
 
[PRODUCT4]

 
 
How did the product's price compare to your expectations?
Poor Fair Good Very Good Excellent
 
 
 
 
Why was the product purchased?
 
Purchased for self
 
Bought by someone else at my request
 
Gift from someone else
 
Family purchase
 
Business purchase
 
Other
 
 
 
 
Buying Experience


Where did you purchase [PRODUCT]?
 
[LOCATION1]
 
[LOCATION2]
 
[LOCATION3]
 
Other
 
 
 
 
Will you please give a brief description of any particular reason (or reasons)
why you choose to purchase [PRODUCT] at this [LOCATION] (instead of elsewhere)?
   
 
 
 
Pricing & Product Value

How much did you pay for your product (excluding tax)?
   
 
 
 
How would you rate the overall value of this product?
1 - Very low value 2 3 4 5 - Very high value
 
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