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Surveys
2009
November
M
Mystery Shopping
Mystery Shopping
0%
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What was the sex of the shopper?
Male
Female
What was the age of the shopper?
1-10 years
11-20 years
21-30 years
31-40 years
40+ years
How long was the line at the register?
1-2 Shoppers
3-4 Shoppers
5+ Shoppers
How many people was the shopper accompanied by?
0
1
2
3
4
5+
Which emotion best describes the mood of the shopper?
Happy
Anxious
Bored
Frustrated
Angry
Did the shopper look as if they were in a rush?
Yes
No
Was the customer interested in the products set up near the register?
Yes
No
What products did the customer seem interested in?
The customer was not interested in any products
Candy/Gum
Beverages
Gift Certificates
Magazines
Batteries
Cosmetics
Other
Did the shopper purchase any of the items he/she picked up?
Yes
No
How many products did the shopper purchase?
0
1
2
3
4
5+
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