Mystery Shopping Experiment

Is the participant in the study male or female

Male

Female

Was the shopper alone or with someone else?

Alone

With another individual

With a child

With a spouse

How old approximately was the person or persons in the study?

How long was the customer approximately in the store for?

10-20 minutes

20-30 minutes

30-45 minutes

over 45 minutes

How easily was the customer able to make his/her way around the store, and how quickly was he/she able to find what they were looking for?

The customer had trouble finding what they were looking for

The customer was able to find what he/she needed but took a long time in finding it.

The customer found what they were looking for in a quick manner.

The customer had trouble find what they were looking for and eventually left.

Did the customer seek help from an employee?

Yes

No

Rate the employee in how well they were able to assist the customers needs.

Did the customer come to the store to buy a few items or did they look around for things that might catch there eye?

They bought a few items

They bought many items

They looked around the store for items they did not necessarily go there for.

They looked around the store but left with nothing.

How did the customer seem to appear when they left the store?