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Hello: Selected Online Business.
Thank you for agreeing to participate in my Online Business Survey for my Marketing BA (HONS) Degree final Dissertation. This is an essential part of my final assessment and your contribution is greatly appreciated.
In this survey, approximately 100 selected companies, in which you are one, will be asked to complete a survey that asks questions about providing business online services to customers.
It will take approximately 5 minutes to complete the questionnaire.
Your participation in this study is completely voluntary. There are no foreseeable risks associated with this project. Your company name is not needed, unless you want to state this. However, it is very important for me to learn your opinions.
Your survey responses will be strictly confidential and data from this research will be reported only in the aggregate. Your information will be coded and will remain confidential. If you have questions at any time about the survey or the procedures, you may contact Carol Wilson at [020 8677-4578] or by email at the email address specified below.
Thank you very much for your time and support. Please start with the survey now by clicking on the Continue button below.
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| What is your business constitution? |
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In which Country is your office located?
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Which of the following best describes your position within the company?
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Including yourself, how many employees work at this location?
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| Please select the range that is closest to the approximate annual sales for your company, at this location in [YEAR] |
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Which of the following best describes the primary business activity of your company at this location? (Please select one answer only)
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PROFESSIONAL SERVICE FIRMS
ACCOUNTING
LAW FIRM
REAL ESTATE
INSURANCE
MEDICAL (DOCTOR, DENTIST, PSYCHOLOGIST, ETC.)
INVESTMENT OR FINANCIAL FIRM (BANKING, FINANCE, SECURITIES)
TECHNICAL/INFORMATION SERVICES
CONSULTING SERVICES
OTHER PROFESSIONAL SERVICES
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RETAIL
RESTAURANT, BAR, COFFEE SHOP
CLOTHING OR SPECIALTY RETAIL STORE LIKE CARDS, GIFTS, ETC.
OTHER RETAIL STORE LIKE HARDWARE, SUPPLIES, AND EQUIPMENT
SERVICES LIKE CLEANING, REPAIR, ETC.
OTHER RETAIL
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CONSTRUCTION/MANUFACTURING
MANUFACTURING FACILITY/PLANT
CONTRACTOR/BUILDER/LANDSCAPER/OTHER SPECIALTY
CONSTRUCTION
OTHER CONSTRUCTION/MANUFACTURING
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EDUCATIONAL INSTITUTIONS
PRIMARY/DAYCARE SCHOOL
SECONDARY SCHOOL
COLLEGE/TECHNICAL
OTHER
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PUBLIC ADMINISTRATION
SECRETARIAL ADMINISTRATION
CALL HANDLING
VIRTUAL PA
GRAPHICS SERVICES
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| How long has your business been established? |
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| Does your business/organisation have a website? |
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| Does your business have a high street presence? |
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| What services would you consider to assist your business: |
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| Who are your main competitors online? |
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| Do you believe online services has helped your business to grow? |
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| What type of payment methods does your company accept? |
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| What opposition have you experienced due to being an online business. i.e. data privacy, regulations, etc (if any) | | |
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| What problems, if any, have you encountered when processing online payment transactions? |
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| If yes to the above, how did you resolve the problems? | | |
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| Have your clients expressed concern on doing online payment transactions? |
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| If yes, how have you assured them of payment and data security? | | |
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| How have you met the needs of your clients? | | |
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| On average, how many phone calls or email queries do you recieve per week? |
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| On average, how many payment transactions do you process per week? |
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| If you business is online only, do you believe that having an online service has worked well for you and your business? |
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| If online services have worked well for your business, please state why? |
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| Please rate the performance of your business on the following:
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| Please rate the service performance of your business.
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| How do you rate your Company's overall service performance today compared to last year at this time? |
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| If you could change or improve just one thing about your company what would it be? | | |
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| For each of the following advertising, sales and marketing services listed, please tell us if your company plans to purchase this service in the next six months.
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If you conducted a direct mail campaign in the past 6 months, how did you go about preparing and sending your direct mail for the most recent campaign you ran?
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If you conducted a direct mail campaign in the past 6 months, which of the following pieces did you send as part of the most recent campaign you ran? [CHECK ALL THAT APPLY]
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| In considering the overall direction of the company's marketing effort, how would you rate:
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In evaluating the Company's competitive position, which of the following applies to you. We are:
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| Lastly, what is the name of your Company? (This question is entirely compulsory) | | |
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| Additional Comments/Suggestions for improvement | | |
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