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Please enter the respondent's telephone number.
   
 
 
 
I am a student at Oklahoma Baptist University. I'm working with the City of Shawnee for a class research project. May I speak with the head of the household? This summer, the city launched a marketing campaign to educate the public on how its operations are funded. We are conducting research to determine the campaign’s effect. This survey is 12 questions and should only take a few moments of your time. May I begin?

Phone survey results? Check all that apply.
 
Good Number
 
Went to Answering Machine
 
Call Back Later
 
Bad Number
 
Do Not Call Again

 
 
 
 
 
Were you aware of the Shop Shawnee Campaign that aired this summer?
 
Yes
 
No
 
 
 
The campaign media consisted of flyers, door hangers, etc. and featured local police and fireman explaining how their salaries and equipment are funded. Do you recall seeing any of these advertisements?
 
Yes
 
No
 
 
 
Where do you recall seeing the Shop Shawnee Campaign?
   
 
 
 
Do you recall seeing: (choose all that apply)
 
Movie commercial
 
Flyer
 
Door hanger
 
Facebook advertisement

 
 
 
Before the campaign, did you know where your sales tax dollars were going?
 
Yes
 
No
 
 
 
How successful was the campaign in educating you on how your sales tax dollars benefit the city of Shawnee?
 
Not successful
 
Somewhat successful
 
Very successful
 
 
 
Before seeing the advertisements, on a scale of 1 to 5, with 1 being very unlikely and 5 being very likely, how likely were you to shop in Shawnee?
 
1
 
2
 
3
 
4
 
5
 
 
 
On the same scale, 1 being very unlikely and 5 being very likely, how likely are you to shop in Shawnee now?
 
1
 
2
 
3
 
4
 
5
 
 
 
What is your understanding of how the city of Shawnee receives funding for its operations?
   
 
 
 
Please indicate your gender.
 
Male
 
Female
 
Refuse to Answer
 
 
 
Which age category do you fall under?
 
Younger than 30
 
30-39
 
40-49
 
50-59
 
60-69
 
70 or older
 
Refuse to Answer
 
 
 
Which household income category do you fall under?
 
Less than $25,000
 
$25,000-49,999
 
$50,000-74,999
 
$75,000-99,999
 
Greater than $100,000
 
Refuse to Answer
 
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