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Surveys
2005
May
T
technoinno
technoinno
Customer Identification survey for Canon Clor Printer
0%
Hello:
You are invited to participate in our survey of a new product at Canon. In this survey, approximately 40 to 50 people will be asked to complete a survey that asks questions about their familarities with color printer. It will take approximately 5 minutes to complete the questionnaire.
We are introducing some improvements in Canon color printer. Some of the improvements are multi colured front, cannon digital camera reader
, voice recognition, battery backup. We need opinions of future customer to identify some important feature.
Your participation is very important for us to learn your opinions.
Your survey responses will be stricly confidential and data from this research will be reported only in the aggregate.
Thank you very much for your time and support. Please start with the survey now by clicking on the
Continue
button below.
1.
Which age group are you from?
below 20
20 t0 30
30 to 40
above 40
2.
Your occupation?
student
self-employed
service
Other
3.
Highest level of education achived?
Undergraduate
Postgraduate
Other
4.
Your Educational Background :
IT
sales and marketing
management
engineering
finance
Other
5. How would you best describe your familiarity with a color printer like that described above?
I was not aware of such a product/service
Only generally aware
Have investigated or researched such products
Have demo'd a product like this
Have purchased or regularly use a product like this
6. If you are a current user, how long have you used color printer?
Under 1 month
1-6 months
6 months to 1 year
1-2 years
3 years or more
Do not currently use
7. How often could you find a use for this color printer?
Once a week or more often
2-3 times a month
Once a month
Every 2-3 months
2-3 times a year
Once a year
Do not use
8.
Which features would you like most to be added in regular color printer?
1)has phone, fax, printer, scanner, photocopier
2) touch screen
3) hands free phone
4) multi colured front
5) cannon digital camera reader
6) voice recognition
7) battery backup
8) ringtone options
9) sms option
10) email option
Other
9. What is it that you like most about the Product?
10. What do you like least about the Product?
11. Which of the following best describes your need for this product?
I really need this product because nothing else can solve this problem.
This is a minor improvement over what I currently use.
Looks okay but is about the same as what I'm using now.
My current product would serve me better.
I am not at all interested in this product.
What do you require additionaly in the look and taste of the printer?
13. About what would you expect to pay for a new color printer like the one described? (Nearest dollar)
14. If you knew that the average price of color printer was $1500, would you expect to pay more or less to buy the described canon color printer?
(20-30%) more
(5-10%) more
No more, no less
(5-10%) less
(20-30%) less
15. Based on the description, how interested would you be in buying this new Canon color printer if priced within your budget?
Not at all interested
Not very interested
Not sure
Somewhat interested
Very interested
Please contact
[email protected]
if you have any questions regarding this survey.
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