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Hello:
You are invited to participate in our survey [Project Description Here]. In this survey, approximately [Approximate Respondents] people will be asked to complete a survey that asks questions about [General Survey Process]. It will take approximately [Approximate Time] minutes to complete the questionnaire.
Your participation in this study is completely voluntary. There are no foreseeable risks associated with this project. However, if you feel uncomfortable answering any questions, you can withdraw from the survey at any point. It is very important for us to learn your opinions.
Your survey responses will be stricly confidential and data from this research will be reported only in the aggregate. Your information will be coded and will remain confidential. If you have questions at any time about the survey or the procedures, you may contact [Name of Survey Researcher] at [Phone Number] or by email at the email address specified below.
Thank you very much for your time and support. Please start with the survey now by clicking on the Continue button below.
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| Additional Comments/Suggestions for improvement | | |
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| Select the rating that best describe how you feel about this service.
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| After reading the above service description, how interested would you be in using the described service? |
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| What features/attributes of this service are the most valuable to you? | | |
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| What do you find least appealing about this service? | | |
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| Overall, how interested are you in buying this service? |
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| Based on the description, what price would you expect to pay for the service? Please record one number, not a range. | | |
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| If [list of additional features] were added to the basic concept, what is the amount you would expect to pay? | | |
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| If you wanted to buy/have this new service, which purchase method would you most prefer? |
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[Concept] might be used at different times or occasions. Please rank the following occasions by placing a 1 next to the occasion of greatest expected use, a 2 next to the occasions of next greatest expected use and so forth until all items are ranked.
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| Occasion 1 |
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| Which groups of people do you expect to be the greatest users of this service? Please check three (3). |
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How often do you use products from this [Service Category]?
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| How aware are you of the following companies that offer similar services? Please check all that apply. |
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| Select the rating that best describe how you feel about this service.
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