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Hello:

You are invited to participate in our survey on consumer behaviour. In this survey, approximately 50 people will be asked to complete a survey that asks questions about the effects of advertising on consumer sovereignty. It will take approximately 5 minutes to complete the questionnaire. Unfortunately my research only requires people in the age group of 18-25; I am sorry if this now does not apply to you.


Your participation in this study is completely voluntary. There are no foreseeable risks associated with this project. However, if you feel uncomfortable answering any questions, you can withdraw from the survey at any point. It is very important for us to learn your opinions.


Your survey responses will be stricly confidential and data from this research will be reported only in the aggregate. Your information will be coded and will remain confidential. If you have questions at any time about the survey or the procedures, you may contact Surinder Deusi by email at the email address specified below.


Thank you very much for your time and support. Please start with the survey now by clicking on the Continue button below.


 
 

Sex
 
Male
 
Female

 
 

Age Group

 
 
 
Before purchasing a product, how important is the advertising for the good?
   
 
 
 
What medium of advertising generally captures your attention more? I.e. TV, radio, sms etc.
   
 
 
 
From all of the advertisements you have ever seen/heard, which one comes to mind first?
   
Why?
   
 
 
 
To what extent do you believe that marketers can influence what you buy?
   
 
 
 
Additional Comments/Suggestions for improvement
   
 
Please contact [email protected] if you have any questions regarding this survey.
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