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0%
 
 
Over all, how satisfied are you with [PRODUCT]
 
Very satisfied
 
Somewhat satisfied
 
Neutral
 
Somewhat dissatisfied
 
Very dissatisfied
 
 
 
What are some aspects of [PRODUCT] that can be improved?
   
 
 
 
Based on your experience, how does [PRODUCT] compare with [OTHER_BRAND_PRODUCT]?
 
[PRODUCT] is better
 
About the same
 
[PRODUCT] is worst
 
Not sure
 
 
 
How often do you typically use [PRODUCT]?
 
Daily
 
Weekly
 
Less than monthly
 
Do not use
 
Not sure
 
 
 
How frequently are you using [PRODUCT] as compared to a month a go?
 
More frequently
 
About the same
 
Less
 
Not sure
 
 
 
Do you wait for [PRODUCT] to go on sale to purchase it?
 
Yes
 
No
 
 
 
What other brands of [PRODUCT_CATEGORY] have you heard of or used before?
 
Brand A
 
Brand B
 
Brand C
 
Don't know
 
None
 
Other
 
 
 
 
Which of the following attributes enticed you to try the [PRODUCT] (initially)?
 
Looks good
 
Easy to use/convenient
 
Price Value
 
Solves Problem
 
Readily available
 
Best quality
 
Good selection
 
Just what I need
 
Advertising
 
Not sure
 
Other
 

 
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