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|  |  | | Why do you go to Dunkin Donuts? (You may tick more than one option)
 
 
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|  |  | | What is your most frequent occasion for going to Dunkin Donuts? 
 
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|  |  | | What do you usually buy at Dunkin Donuts? 
 
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|  |  | | What products do you like the most? 
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|  |  | | What is it about the product that makes you like it so much? 
 
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|  |  | | What do think about the outlet of Dunkin Donuts? 
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|  |  | | How do you think the outlets can be improved? 
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|  |  | | How do you feel about the price of Dunkin Donuts? 
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|  |  | | When eating out which one of the following would you want to go to? 
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|  |  | | Why would you not eat at Dunkin Donuts?  Because, 
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|  |  | | How often do you go to Dunkin Donuts per week? 
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|  |  | | What is your average spending each visit to Dunkin Donuts? 
 
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|  |  | | Is music important to you when you are eating at Dunkin Donuts? 
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|  |  | | Are you aware of the current deals at Dunkin Donuts? 
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|  |  | | Are you in favor of having a Membership/loyalty card with Dunkin Donuts? 
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|  |  | | Would you like to place your order online and get it delivered at home? 
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|  |  | | Kindly state your occupation 
 
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| | In case you are not employed, kindly move to the next question | 
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|  |  | | If you are not employed,kindly state you pocket money per month 
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