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Thank you for taking the time to complete this survey. Your responses will help us better serve you. The survey will take about 5 minutes to complete.
 
 
 
* 1.Do you currently work at a winery or have worked at a winery in the last year?
 
Yes
 
No
 
 
 
* 2.How many years of experience do you have working at wineries?
 
Less than 1 year
 
1-5 years
 
6-10 years
 
11 + years
 
 
 
* 3.Which best describes your role at your winery?
 
Executive/ ownership
 
Winemaking / laboratory
 
Sales
 
None of the above
 
 
In 2013, what was the approximate volume of wine produced by your winery?
Answer in your preferred units
2013 Wine Volume
Liters
Cases
 
 
 
* 5. In 2015, do you think the liters of wine produced by your winery will be:
 
Significantly higher than 2014
 
Somewhat higher than 2014
 
Same as 2014
 
Somewhat lower than 2014
 
Significantly Lower than 2014
 
Other
 
 
 
1. Of the wines that you sold in 2013, what was the approximate average retail price range for bottle/750ml of your wineries’ vintages?
Approximate average retail price (Australian $) Approximate wholesale/FOB export price
Average price of least expensive vintage
Average price of most expensive vintage
 
 
For the wine that you sold in 2013, what percentage was: (must sum to 100%)

% of 2013 Wine Sold
* Bottled
* Sold in Bulk
* Other
 
 
Of the wine that you bottled in 2013, what percentage use the following closures: (must sum to 100%)

% of 2013 Bottled Wine
Natural cork
Screw cap
Synthetic cork
Other
 
 
 
9. Please think about how you select a closure type for your wine. For the most common closure that you use, what is the most important factor in leading you to select that closure type over another?
 
Cost of closure
 
Quality of closure
 
Marketing appeal of closure
 
Security of closure
 
Availability of application equipment
 
Other
 
 
Don’t know
 
 
 
10. In 2013, did you/your winery purchase any of the product below for making wine? (select all that apply)
 
Yeast
 
Enzymes
 
Tannins
 
Nutrients
 
Bacteria
 
Finning agents
 
Filtration media

 
 
11. What method to you most often use to purchase the following products?
Laboratory chemicals
Filtration media
Wine bottle closures
Barrels
Yeast and other winemaking ingredients
 
 
On a scale of 1 to 100, with 100 being most important, please rate the following qualities on how important they are to you when selecting a supplier for your wine making products:
Not importantVery important
Responsiveness
-
Timeliness
-
Product knowledge
-
Offers wide range of products
-
Product quality
-
Price
-
Ability to provide solutions to winemaking challenges
-
Understands your needs
-
Sales representative knowledge and courtesy
-
Can order online
-
Documentation and certification of products
-
Shipping charges/cost of delivery
-
 
 
 
13. What company is your primary source for wine making supplies and equipment? (optional)
   
 
 
Thinking of that supplier, please indicate on a scale from 1-100, your satisfaction with their performance on the following:
Not satisfiedExtremely satisfied
Overall experience
-
Convenient
-
Product knowledge
-
Ability to provide you with solutions to winemaking challenges
-
Product quality
-
Responsiveness
-
Range of products offered
-
Timeliness
-
Price
-
Understands your needs
-
 
 
 
15. Would you recommend your preferred supplier to other wineries?
 
Yes
 
No
 
Not sure
 
 
 
16. In what area would you most like your preferred supplier to improve? 
 
Help me produce wine at a lower cost
 
Get me the products faster
 
Provide me with better customer service
 
Help me increase the retail price of my wine
 
Sell me wine making products at lower price
 
Partner with me to improve the quality of my wine
 
Have sales reps with better product knowledge
 
Other
 
 
None
 
 
19. Please rate the following on how important they are to the performance of your winery:
Not importantVery important
1 2 3 4 5 6 7 N/A
Global wine consumption volume
Strength/weakness of AU dollar
Government support
Cellar door sales
Wholesale and distribution partners (access and strength)
Domestic wine consumption volume
 
 
What % of your wine in 2013 did you:

% of 2013 Wine Sales
Sell direct to customer
Sell through wholesaler/retailer
Export
 
 
 
20. What is the zip code of your winemaking facility?
   
 
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