Despite being a significant player in the market research industry, Dynata and its clients have faced turbulent times recently. Rumors and news have led many to question: What is the best alternative to Dynata?
Fortunately, various options and competitors offer a range of features and services that perfectly meet the needs of an increasingly demanding industry.
We have created this list of the best Dynata alternatives, including the most relevant and reputable companies, which we believe offer the best features to help you continue your projects without compromising the quality of your results.
What is Dynata?
Dynata, formerly Research Now SSI, specializes in providing research data solutions for multiple industries.
While it offers some technology solutions, such as panel management, survey software, and data analysis platforms, it is particularly known for its data collection and pool of respondents.
Most of its responses are collected via telephone, which has drawn criticism for being intrusive. However, it also offers digital options to collect data similar to its main competitors.
Why Look for Dynata Alternatives?
Although Dynata is a reliable provider with a strong presence, recent rumors about its financial stability and other issues could potentially affect clients in the medium term. This has led many to seek alternatives to avoid potential inconveniences.
Dynata often scores low on platform review services like Trustpilot (1.5 ★), and the market’s growing demands for features and services highlight the need for change, which can be important to consider.
If you are looking to switch platforms, you’re in luck. Here is a list to help you start your research and choose the best alternative to replace the services you currently use and improve your projects.
Top 10 Best Dynata Alternatives
The best alternatives to Dynata are:
- QuestionPro
- SurveyMonkey
- Qualtrics
- User Interviews
- Rep Data
- Survicate
- Medallia
- Zoho Survey
- Typeform
- Offerwise
1. QuestionPro
If you want to replace Dynata’s functionalities while adding a wide range of tools and features that allow you to continue your projects and explore new horizons, QuestionPro is the best choice.
QuestionPro is a robust software that enables you to conduct surveys, conduct any research, and reach your target audience to obtain the data and insights you need.
Key features of QuestionPro that stand out over Dynata include:
- Survey Software: QuestionPro’s main product is its survey platform. Years of experience and continuous improvement make it one of the best in the market. It goes beyond Dynata’s basic questionnaire functionalities by offering features such as an intuitive survey creator, customization options, question types, and multiple distribution methods.
- Research Suite: QuestionPro’s main differentiator is its Research Suite, which provides access to a wide range of platforms for any research you may have.
Also, you should consider taking a look at:
- Communities: A Panel Management Platform to collaborate with your users, prospects, or consumers for continuous discovery and faster insights organically and dynamically.
- Audience: Access high-quality survey respondents worldwide for all your research needs with excellent speed and extensive geographic and demographic coverage.
- Research Edition: An intuitive and powerful tool designed to address your most complex research needs. Access advanced logic, complex methodologies, and robust tools for analyzing collected data.
- InsightsHub: A dedicated insights platform enabling superior research and democratizing insights in a revolutionary way. Manage your research and data like never before.
- Digsite: An agile qualitative tool that allows insights teams to learn and engage with carefully selected consumers collaboratively.
- Services: In addition to technological solutions, you can always access a range of services to help you succeed in your projects with the support of professionals from various disciplines.
Are you interested in learning more about everything QuestionPro has to offer? Their team is known for their excellent attention before, during, and after acquiring a plan. Schedule a demo and get all your questions answered without obligation.
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2. SurveyMonkey
SurveyMonkey is well-known for its user-friendly interface and versatile survey options. Its wide range of templates, customization options, and integration with various apps make it suitable for many users.
SurveyMonkey offers several pricing options, including a free basic plan and various premium plans that unlock advanced features. It typically covers the needs of users looking to conduct simple studies,
While this popular platform focuses more on providing a solution for creating surveys, it does offer some advanced features. If you want to migrate to a comprehensive platform that allows you to create and manage your own panels, a solution like QuestionPro might be useful.
We invite you to read: Alternatives to SurveyMonkey to learn more about its most outstanding features and how it compares to other platforms.
3. Qualtrics
Qualtrics offers various enterprise platforms for conducting advanced user studies, focusing on businesses and their survey platform. It’s ideal for creating surveys, questionnaires, and customer experience studies.
Although it provides the option to use a panel management platform or access respondent panels, this is not its primary specialization.
Another major drawback for someone seeking an alternative to Dynata is undoubtedly the entry price and possibly the lack of necessary support for migrating from one platform to another. If you think Qualtrics might be a good option but need more information and comparisons with other platforms, we recommend: Best Qualtrics Alternatives.
4. User Interviews
User Interviews can be a great option if your primary need is to find survey respondents easily. This platform operates on a subscription basis with different pricing plans depending on the number of participants you need to recruit and the specific features you require. They also offer a pay-as-you-go option for more flexibility.
They offer multiple options and conveniences for participant recruitment, but you may need additional tools to conduct advanced methodology studies and analyze the collected data.
This option might appeal to you if you already have a data analysis platform.
5. Rep Data
Rep Data specializes in providing high-quality sample data for market research and offers respondent recruitment for your projects.
Rep Data’s pricing is customized based on the specific requirements of your project. They provide tailored quotes depending on factors like the sample size, the survey’s complexity, and any additional services you might need, such as data analysis or panel management.
Like other platforms on the list, their focus on recruitment makes them somewhat weak on the technical side compared to data analysis and intelligent survey creation platforms.
We recommend exploring their costs and technical limitations to validate if they meet your needs and the future needs of your projects.
6. Survicate
Survicate stands out for its ability to gather customer feedback through various channels and seamless integration with CRM platforms. Its user-friendly interface and real-time reporting make it a valuable tool for businesses aiming to improve customer experience.
Suppose you’re more interested in obtaining a large base of respondents similar to what Dynata offers. In that case, this might not be a good option as Survicate specializes more in data collection tools.
We invite you to read: Survicate Alternatives.
7. Medallia
Comparing both platforms, Medallia and Dynata serve different but complementary purposes in any professional market research and customer feedback project.
Dynata is known for its large respondent database and basic surveys, ideal for market research and polling. Medallia, on the other hand, focuses on customer experience management, providing tools to collect and analyze user feedback.
Combining both might be an option if you seek specialization and have a flexible budget. Still, if you are looking for a replacement for Dynata, it’s a great opportunity to opt for a platform that simplifies things and has everything in one place.
8. Zoho Survey
Zoho offers its users a wide range of products, the most popular being its CRM and survey platform. However, it can also be a great alternative as it provides options to acquire survey respondents from its platform.
The platform will give you a customized cost based on factors such as your survey length, the number of respondents, and the segmentation you choose. Once you have acquired the number of responses you need, you will see them reflected in your survey created in Zoho Survey.
One consideration is the depth of analysis required for your project, as some review sites suggest this could be one of the platform’s weak points. While exporting data for analysis on other platforms is possible, you might opt for another platform that covers this area more comprehensively if you need advanced analysis.
9. Typeform
Typeform is known for its engaging and interactive surveys and forms, designed to enhance user experience and increase response rates. It offers a variety of question types, conditional logic, and custom design options.
Typeform is particularly useful for businesses creating conversational surveys that feel personal and engaging. Additionally, it integrates seamlessly with many other tools, such as Slack, Google Sheets, and Mailchimp, so if you’re looking to improve the respondent experience, this would be a serious option to consider.
If you’re more interested in accessing a large pool of respondents, we recommend checking out other Typeform alternatives to make an informed choice.
10. Offerwise
Offerwise is a market research company providing access to hard-to-reach and diverse audiences, particularly in Hispanic and multicultural markets. Founded to deliver accurate and representative data, Offerwise offers various services to help businesses gain valuable insights into these specific demographic groups.
If you are looking for a replacement for Dynata, Offerwise stands out for its expertise in reaching Hispanic and multicultural markets and providing high-quality data. Its comprehensive services and specialized audience access make it a valuable tool for businesses targeting these demographic groups.
If your specific needs focus on this market, Offerwise could best fit your research requirements.
How to Choose the Right Dynata Alternative?
Switching platforms is always challenging and requires thorough research, as many projects depend on them. However, change is a great opportunity to unlock new horizons, allow your company to reach new objectives, and deliver better results and services within and outside the organization.
Although all providers offer useful options, it is important to choose the one that best suits your specific needs to maximize your benefits.
Here are some points to evaluate when choosing your new platform:
- Ease of Use: Adopting and integrating new technology into your current processes is crucial to avoid project delays. Learning curves can be a critical factor, so choosing a great UI/UX platform can indicate that you can quickly overcome these challenges.
- Technical Support: Opting for a SaaS solution often means you get a powerful technical tool and support from professional teams to help you transition from one platform to another, answering your questions before, during, and after your projects.
- Features: Exploring and comparing the features offered by each option on this list is a great way to determine the best fit for your goals and projects.
- Additional Platforms: Integrations add significant value by allowing you to overcome the platform’s limitations. Evaluating the quality of integrations is an important factor.
- Performance Compared to Your Current Platform: Although Dynata is a great platform with quality services, many offers on the market can help you achieve the performance you need. If you are migrating, choose a platform that covers the basics and offers more tools to continue exploring new horizons for continuous growth.
Discover the Power of QuestionPro as Your Best Alternative!
Among all the options, QuestionPro stands out as a solid alternative to Dynata thanks to its intuitive panel management platform and access to various profiles of survey respondents available for any project.
If you want to learn more about our solutions and how you can quickly and effectively migrate from your current platform to QuestionPro, contact us!. We would love to talk to you and understand your needs. Start today!
