{"id":730839,"date":"2022-05-20T15:09:38","date_gmt":"2022-05-20T22:09:38","guid":{"rendered":"https:\/\/www.questionpro.com\/blog\/%d8%a8%d8%af%d8%a7%d8%a6%d9%84-smaply-%d8%a3%d9%81%d8%b6%d9%84-7-%d8%a3%d9%81%d8%b6%d9%84-%d9%88%d9%83%d9%8a%d9%81%d9%8a%d8%a9-%d8%a7%d9%84%d8%a7%d8%ae%d8%aa%d9%8a%d8%a7%d8%b1\/"},"modified":"2022-05-20T15:09:38","modified_gmt":"2022-05-20T15:09:38","slug":"%d8%a8%d8%af%d8%a7%d8%a6%d9%84-smaply-%d8%a3%d9%81%d8%b6%d9%84-7-%d8%a3%d9%81%d8%b6%d9%84-%d9%88%d9%83%d9%8a%d9%81%d9%8a%d8%a9-%d8%a7%d9%84%d8%a7%d8%ae%d8%aa%d9%8a%d8%a7%d8%b1","status":"publish","type":"post","link":"https:\/\/www.questionpro.com\/blog\/ar\/%d8%a8%d8%af%d8%a7%d8%a6%d9%84-smaply-%d8%a3%d9%81%d8%b6%d9%84-7-%d8%a3%d9%81%d8%b6%d9%84-%d9%88%d9%83%d9%8a%d9%81%d9%8a%d8%a9-%d8%a7%d9%84%d8%a7%d8%ae%d8%aa%d9%8a%d8%a7%d8%b1\/","title":{"rendered":"\u0628\u062f\u0627\u0626\u0644 Smaply: \u0623\u0641\u0636\u0644 7 \u0623\u0641\u0636\u0644 \u0648\u0643\u064a\u0641\u064a\u0629 \u0627\u0644\u0627\u062e\u062a\u064a\u0627\u0631"},"content":{"rendered":"<p><span style=\"font-weight: 300;\">\u0645\u0639 \u062a\u0632\u0627\u064a\u062f \u062a\u0648\u0642\u0639\u0627\u062a \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u060c \u0623\u0635\u0628\u062d\u062a \u0627\u0644\u062d\u0627\u062c\u0629 \u0625\u0644\u0649 \u062a\u0642\u062f\u064a\u0645 \u062a\u062c\u0631\u0628\u0629 \u0639\u0645\u0644\u0627\u0621 \u0627\u0633\u062a\u062b\u0646\u0627\u0626\u064a\u0629 (CX) \u0623\u0643\u062b\u0631 \u0623\u0647\u0645\u064a\u0629 \u0645\u0646 \u0623\u064a \u0648\u0642\u062a \u0645\u0636\u0649. \u0644\u062d\u0633\u0646 \u0627\u0644\u062d\u0638 \u060c \u062a\u062a\u0648\u0641\u0631 <a href=\"https:\/\/www.questionpro.com\/blog\/customer-journey-mapping-tools\/\">\u0623\u062f\u0648\u0627\u062a \u0644\u0631\u0633\u0645 \u062e\u0631\u0627\u0626\u0637 \u0631\u062d\u0644\u0629 \u0627\u0644\u0639\u0645\u064a\u0644<\/a> \u0641\u064a \u0627\u0644\u0633\u0648\u0642 \u0644\u062a\u0633\u0647\u064a\u0644 \u0625\u0646\u0634\u0627\u0621 \u0647\u0630\u0627 \u0627\u0644\u062a\u0645\u062b\u064a\u0644 \u0627\u0644\u0645\u0631\u0626\u064a \u0627\u0644\u0645\u0647\u0645 <a href=\"https:\/\/www.questionpro.com\/blog\/customer-journey-map\/\">\u0644\u0631\u062d\u0644\u0629 \u0627\u0644\u0639\u0645\u064a\u0644<\/a> . Smaply \u0647\u064a \u0648\u0627\u062d\u062f\u0629 \u0645\u0646 \u0623\u0643\u062b\u0631 \u0627\u0644\u0623\u0633\u0648\u0627\u0642 \u0634\u0639\u0628\u064a\u0629. \u0644\u0643\u0646 \u0641\u064a \u0627\u0644\u0622\u0648\u0646\u0629 \u0627\u0644\u0623\u062e\u064a\u0631\u0629 \u060c \u062a\u0637\u0627\u0644\u0628 \u0627\u0644\u0634\u0631\u0643\u0627\u062a \u0628\u0627\u0644\u062a\u062d\u0633\u064a\u0646 \u0648\u062a\u0628\u062d\u062b \u0639\u0646 \u0628\u062f\u0627\u0626\u0644 \u0623\u0641\u0636\u0644 \u0644\u0640 Smaply. <\/span><\/p>\n<p><span style=\"font-weight: 300;\">\u0628\u0635\u0631\u0627\u062d\u0629 \u060c \u0641\u0625\u0646 \u0623\u0641\u0636\u0644 \u0637\u0631\u064a\u0642\u0629 \u0644\u062a\u062d\u0642\u064a\u0642 \u0645\u0633\u062a\u0648\u0649 \u0623\u0639\u0644\u0649 \u0645\u0646 <a href=\"https:\/\/www.questionpro.com\/cx\/why\/5-pillars.html\">\u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0639\u0645\u0644\u0627\u0621<\/a> \u0647\u064a \u062a\u0635\u0648\u0631 \u0630\u0644\u0643 &#8211; \u0648\u0627\u0644\u0630\u064a \u064a\u062a\u0645 \u063a\u0627\u0644\u0628\u064b\u0627 \u0628\u0627\u0633\u062a\u062e\u062f\u0627\u0645 \u0639\u0645\u0644\u064a\u0629 \u062a\u0633\u0645\u0649 \u062a\u062e\u0637\u064a\u0637 \u0631\u062d\u0644\u0629 \u0627\u0644\u0639\u0645\u064a\u0644 (CJM). <\/span><span style=\"font-weight: 300;\">\u0628\u064a\u0646\u0645\u0627 \u064a\u0645\u0643\u0646 \u0623\u0646 \u064a\u0643\u0648\u0646 \u062a\u062e\u0637\u064a\u0637 \u0631\u062d\u0644\u0629 \u0627\u0644\u0639\u0645\u064a\u0644 \u0639\u0645\u0644\u064a\u0629 \u0645\u0628\u0627\u0634\u0631\u0629 \u060c \u0625\u0644\u0627 \u0623\u0646\u0647\u0627 \u062a\u0633\u062a\u063a\u0631\u0642 \u0648\u0642\u062a\u064b\u0627. \u062f\u0639\u0646\u0627 \u0646\u0633\u062a\u0643\u0634\u0641 \u0627\u0644\u062e\u064a\u0627\u0631\u0627\u062a \u0644\u062a\u062d\u062f\u064a\u062f \u0623\u0641\u0636\u0644 \u0628\u062f\u0627\u0626\u0644 Smaply \u0627\u0644\u0645\u062a\u0648\u0641\u0631\u0629.<\/span><\/p>\n<p><span style=\"font-weight: 300;\">\u0633\u062a\u0634\u0631\u062d \u0627\u0644\u0645\u0642\u0627\u0644\u0629 \u0627\u0644\u062a\u0627\u0644\u064a\u0629 \u0645\u0627\u0647\u064a\u0629 Smaply \u060c \u0648\u0644\u0645\u0627\u0630\u0627 \u0642\u062f \u062a\u0643\u0648\u0646 \u0645\u0647\u062a\u0645\u064b\u0627 \u0628\u0645\u0631\u0627\u062c\u0639\u0629 \u0623\u062f\u0648\u0627\u062a CJM \u0627\u0644\u0645\u062e\u062a\u0644\u0641\u0629 \u060c \u0648\u0627\u0644\u0628\u062f\u0627\u0626\u0644 \u0627\u0644\u0623\u062e\u0631\u0649 \u0644\u0640 Smaply. <\/span><\/p>\n<h2>\u0645\u0627 \u0647\u0648 \u0628\u062f\u064a\u0644 Smaply\u061f<\/h2>\n<p><span style=\"font-weight: 300;\">Smaply \u0647\u064a \u0623\u062f\u0627\u0629 \u0644\u0625\u062f\u0627\u0631\u0629 \u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645 \u062a\u0645 \u0625\u0646\u0634\u0627\u0624\u0647\u0627 \u0641\u064a \u0627\u0644\u0646\u0645\u0633\u0627. \u064a\u062a\u0645\u064a\u0632 \u0628\u0643\u0648\u0646\u0647 \u0645\u0631\u0626\u064a\u064b\u0627 \u0644\u0644\u063a\u0627\u064a\u0629 \u061b \u0647\u0630\u0647 \u0648\u0627\u062d\u062f\u0629 \u0645\u0646 \u0623\u0639\u0638\u0645 \u0646\u0642\u0627\u0637 \u0642\u0648\u062a\u0647\u0627. \u064a\u062d\u0635\u0644 \u0639\u0644\u0649 \u062a\u0645\u062b\u064a\u0644 \u0648\u0627\u0636\u062d \u0648\u0628\u0633\u064a\u0637 \u0644\u062a\u0641\u0627\u0639\u0644 \u0648\u062e\u0628\u0631\u0629 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645\u064a\u0646 \u0645\u0639 \u0645\u0646\u062a\u062c \u0623\u0648 \u062e\u062f\u0645\u0629 \u0623\u0648 \u0639\u0644\u0627\u0645\u0629 \u062a\u062c\u0627\u0631\u064a\u0629.<\/span><\/p>\n<p><span style=\"font-weight: 300;\">\u0645\u0646 \u062e\u0644\u0627\u0644 \u0623\u062f\u0648\u0627\u062a\u0647 \u0648\u062e\u0631\u0627\u0626\u0637\u0647 \u060c \u064a\u062c\u0639\u0644 Smaply \u0627\u0644\u0639\u0644\u0627\u0642\u0629 \u0628\u064a\u0646 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645 \u0648\u0627\u0644\u0646\u0638\u0627\u0645 \u0627\u0644\u0628\u064a\u0626\u064a \u0627\u0644\u0639\u0627\u0645 \u0644\u0644\u0645\u0646\u062a\u062c \u0645\u0644\u0645\u0648\u0633\u064b\u0627 \u060c \u0645\u0645\u0627 \u064a\u0633\u0645\u062d \u0628\u062a\u0633\u062c\u064a\u0644 \u0628\u064a\u0627\u0646\u0627\u062a \u0623\u0641\u0636\u0644 \u0648\u064a\u062c\u0639\u0644 \u0639\u0645\u0644\u064a\u0629 \u0635\u0646\u0639 \u0627\u0644\u0642\u0631\u0627\u0631 \u0623\u0643\u062b\u0631 \u0643\u0641\u0627\u0621\u0629 (\u0627\u0644\u062a\u062e\u0641\u064a\u0641 \u0645\u0646 \u0639\u062f\u0645 \u0627\u0644\u064a\u0642\u064a\u0646 \u0648\u0632\u064a\u0627\u062f\u0629 \u0627\u0644\u0627\u062a\u0633\u0627\u0642 \u0628\u064a\u0646 \u0627\u0644\u062a\u0635\u0645\u064a\u0645 \u0648\u062a\u0648\u0642\u0639\u0627\u062a \u0627\u0644\u0646\u0627\u0633 ).<\/span><\/p>\n<h2>\u0644\u0645\u0627\u0630\u0627 \u0646\u0646\u0638\u0631 \u0625\u0644\u0649 \u0628\u062f\u0627\u0626\u0644 Smaply\u061f<\/h2>\n<p><span style=\"font-weight: 300;\">\u0628\u064a\u0646\u0645\u0627 \u064a\u0639\u062f Smaply \u062e\u064a\u0627\u0631\u064b\u0627 \u062c\u064a\u062f\u064b\u0627 \u0644\u0644\u0628\u062f\u0621 \u0641\u064a \u0625\u0646\u0634\u0627\u0621 CJM \u0627\u0644\u062e\u0627\u0635 \u0628\u0643 \u060c \u0645\u062b\u0644 \u0623\u064a \u0628\u0631\u0646\u0627\u0645\u062c \u0622\u062e\u0631 \u060c \u0625\u0644\u0627 \u0623\u0646 \u0644\u0647 \u062d\u062f\u0648\u062f\u0647. <\/span><\/p>\n<p><span style=\"font-weight: 300;\">\u0648\u0641\u0642\u064b\u0627 \u0644\u0644\u0645\u0631\u0627\u062c\u0639\u0627\u062a \u0639\u0644\u0649 GetApp \u060c \u0648\u062c\u062f \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645\u0648\u0646 \u0623\u0646 Smaply \u0645\u0639\u0642\u062f \u0644\u0644\u063a\u0627\u064a\u0629 \u0648\u0644\u0627 \u064a\u0645\u0643\u0646 \u0625\u062f\u0627\u0631\u062a\u0647 \u0646\u0638\u0631\u064b\u0627 \u0644\u0633\u0648\u0621 \u0648\u0627\u062c\u0647\u0629 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645 \u0633\u0647\u0644\u0629 \u0627\u0644\u0627\u0633\u062a\u062e\u062f\u0627\u0645 (UI) \u060c \u0645\u0645\u0627 \u064a\u0624\u062b\u0631 \u0633\u0644\u0628\u064b\u0627 \u0639\u0644\u0649 \u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645. \u0643\u0627\u0646\u062a \u0627\u0644\u0639\u064a\u0648\u0628 \u0627\u0644\u0623\u062e\u0631\u0649 \u0647\u064a \u0639\u062f\u0645 \u0648\u062c\u0648\u062f \u0627\u0644\u0645\u0632\u064a\u062f \u0645\u0646 \u0642\u0648\u0627\u0644\u0628 \u062e\u0631\u0627\u0626\u0637 \u0627\u0644\u0631\u062d\u0644\u0629 \u060c \u0648\u0627\u0633\u062a\u062d\u0627\u0644\u0629 \u0627\u0644\u062a\u0639\u0627\u0648\u0646 \u0645\u0639 \u0627\u0644\u0623\u0637\u0631\u0627\u0641 \u0627\u0644\u0623\u062e\u0631\u0649 \u060c \u0648\u0645\u062d\u062f\u0648\u062f\u064a\u0629 \u0627\u0633\u062a\u062e\u062f\u0627\u0645 \u0645\u0631\u0648\u0646\u0629 \u0627\u0644\u0645\u064a\u0632\u0627\u062a \u060c \u0648\u0627\u0644\u062a\u0633\u0639\u064a\u0631 \u0627\u0644\u062d\u0627\u062f \u060c \u0648\u0627\u0644\u0645\u0638\u0647\u0631 \u0648\u0627\u0644\u0645\u0638\u0647\u0631 \u0627\u0644\u0633\u064a\u0626\u064a\u0646 \u0644\u062e\u0631\u0627\u0626\u0637 \u0627\u0644\u0631\u062d\u0644\u0629. <\/span><\/p>\n<p><span style=\"font-weight: 300;\">\u062a\u0642\u062f\u0645 Smaply \u062e\u0637\u0629 \u0645\u062c\u0627\u0646\u064a\u0629 \u060c \u0644\u0643\u0646\u0647\u0627 \u062a\u0642\u062a\u0635\u0631 \u0639\u0644\u0649 \u0645\u0634\u0631\u0648\u0639 \u0648\u0627\u062d\u062f \u060c \u0645\u0645\u0627 \u064a\u0645\u0646\u0639\u0643 \u0645\u0646 \u0625\u0646\u0634\u0627\u0621 \u0627\u0644\u0645\u0632\u064a\u062f \u0645\u0646 \u0627\u0644\u0645\u0634\u0627\u0631\u064a\u0639 \u0644\u0644\u0639\u0645\u0644 \u0641\u064a \u0646\u0641\u0633 \u0627\u0644\u062d\u0633\u0627\u0628. <\/span><\/p>\n<p><span style=\"font-weight: 300;\">\u064a\u062a\u0645\u062b\u0644 \u0623\u062d\u062f \u0627\u0644\u0642\u064a\u0648\u062f \u0627\u0644\u0645\u0647\u0645\u0629 \u0627\u0644\u0623\u062e\u0631\u0649 \u0641\u064a \u0639\u062f\u062f \u062e\u0631\u0627\u0626\u0637 \u0627\u0644\u0631\u062d\u0644\u0629 \u0627\u0644\u062a\u064a \u064a\u0645\u0643\u0646\u0643 \u0625\u0646\u0634\u0627\u0624\u0647\u0627 \u060c \u062d\u064a\u062b \u064a\u0642\u062a\u0635\u0631 \u0639\u0644\u0649 \u0625\u0646\u0634\u0627\u0621 \u062b\u0644\u0627\u062b \u062e\u0631\u0627\u0626\u0637 \u0643\u062d\u062f \u0623\u0642\u0635\u0649. \u0642\u062f \u062a\u0643\u0648\u0646 \u0647\u0630\u0647 \u0645\u0634\u0643\u0644\u0629 \u0625\u0630\u0627 \u0643\u0627\u0646 \u0639\u0645\u0644\u0643 \u0623\u0648 \u0645\u0634\u0631\u0648\u0639\u0643 \u064a\u0628\u062d\u062b \u0641\u064a \u062a\u0635\u0645\u064a\u0645 \u0627\u0644\u0645\u0632\u064a\u062f \u0645\u0646 \u062e\u0631\u0627\u0626\u0637 \u0631\u062d\u0644\u0629 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0644\u0623\u0643\u062b\u0631 \u0645\u0646 3 \u0634\u062e\u0635\u064a\u0627\u062a \u0645\u062e\u062a\u0644\u0641\u0629 \u0645\u0646 \u0627\u0644\u0645\u0634\u062a\u0631\u064a\u0646. <\/span><\/p>\n<p><span style=\"font-weight: 300;\">\u064a\u0642\u062f\u0645 Smaply \u0623\u0631\u0628\u0639 \u062e\u0637\u0637 \u0639\u0636\u0648\u064a\u0629 \u0645\u062e\u062a\u0644\u0641\u0629: \u0625\u0635\u062f\u0627\u0631 \u0645\u062c\u0627\u0646\u064a (\u0645\u0639 \u0627\u0644\u0642\u064a\u0648\u062f \u0627\u0644\u0645\u0630\u0643\u0648\u0631\u0629 \u0623\u0639\u0644\u0627\u0647) \u060c \u0623\u0633\u0627\u0633\u064a (20 \u062f\u0648\u0644\u0627\u0631\u064b\u0627 \u0623\u0645\u0631\u064a\u0643\u064a\u064b\u0627 \/ \u0634\u0647\u0631\u064a\u064b\u0627) \u060c Pro (30 \u062f\u0648\u0644\u0627\u0631\u064b\u0627 \u0623\u0645\u0631\u064a\u0643\u064a\u064b\u0627 \u0634\u0647\u0631\u064a\u064b\u0627) \u060c \u0648 Enterprise (\u062a\u0633\u0639\u064a\u0631 \u0645\u062e\u0635\u0635).<\/span><\/p>\n<h2> \u0623\u0641\u0636\u0644 7 \u0628\u062f\u0627\u0626\u0644 \u0648\u0645\u0646\u0627\u0641\u0633\u064a\u0646 \u0644\u0640 Smaply<\/h2>\n<p><span style=\"font-weight: 300;\">\u0647\u0644 \u062a\u0628\u062d\u062b \u0639\u0646 \u062e\u064a\u0627\u0631 \u0622\u062e\u0631 \u0644\u0628\u0646\u0627\u0621 CJM \u0627\u0644\u062e\u0627\u0635 \u0628\u0643\u061f \u0641\u064a\u0645\u0627 \u064a\u0644\u064a \u0633\u0628\u0639\u0629 \u0645\u0646 \u0623\u0641\u0636\u0644 \u0623\u062f\u0648\u0627\u062a Smaply \u0627\u0644\u0628\u062f\u064a\u0644\u0629 \u0644\u0625\u0646\u0634\u0627\u0621 \u062e\u0631\u064a\u0637\u0629 \u0631\u062d\u0644\u0629 \u0639\u0645\u064a\u0644 \u0641\u0639\u0627\u0644\u0629:<\/span><\/p>\n<h3><span style=\"font-weight: 300;\">1. \u0627\u0644\u0646\u0645\u0648\u0630\u062c \u0627\u0644\u0645\u0631\u0626\u064a<\/span><\/h3>\n<p><span style=\"font-weight: 300;\">\u064a\u062a\u064a\u062d \u0647\u0630\u0627 \u0627\u0644\u0628\u0631\u0646\u0627\u0645\u062c \u062a\u0645\u062b\u064a\u0644 \u0631\u062d\u0644\u0629 \u0627\u0644\u0645\u0633\u062a\u0647\u0644\u0643 \u0628\u0637\u0631\u064a\u0642\u0629 \u0628\u0633\u064a\u0637\u0629. \u0623\u064a\u0636\u064b\u0627 \u060c \u0628\u0627\u0633\u062a\u062e\u062f\u0627\u0645 \u0647\u0630\u0627 \u0627\u0644\u0646\u0638\u0627\u0645 \u0627\u0644\u0623\u0633\u0627\u0633\u064a \u060c \u064a\u0645\u0643\u0646\u0643 \u0625\u0646\u0634\u0627\u0621 \u062e\u0631\u0627\u0626\u0637 \u0648\u0645\u062e\u0637\u0637\u0627\u062a \u0623\u062e\u0631\u0649. \u0643\u0645\u0627 \u0623\u0646\u0647 \u064a\u062a\u064a\u062d \u062a\u0639\u0627\u0648\u0646 \u0627\u0644\u0641\u0631\u064a\u0642.<\/span><\/p>\n<p><span style=\"font-weight: 300;\">\u064a\u0642\u062f\u0645 Visual Paradigm \u0628\u0634\u0643\u0644 \u0623\u0633\u0627\u0633\u064a \u062c\u0645\u064a\u0639 \u0645\u062e\u0637\u0637\u0627\u062a UML \u0648\u0623\u062f\u0648\u0627\u062a ERD \u0641\u064a \u062a\u0635\u0645\u064a\u0645 \u0642\u0627\u0639\u062f\u0629 \u0627\u0644\u0628\u064a\u0627\u0646\u0627\u062a \u0648\u0627\u0644\u0646\u0638\u0627\u0645. \u0623\u062f\u0648\u0627\u062a \u0627\u0644\u0646\u0645\u0630\u062c\u0629 \u0627\u0644\u0645\u0628\u062a\u0643\u0631\u0629 \u0645\u062b\u0644 Resource Catalog \u0648 Transitor \u0648 Nicknamer \u062a\u062c\u0639\u0644 \u0646\u0645\u0630\u062c\u0629 \u0627\u0644\u0646\u0638\u0627\u0645 \u0633\u0647\u0644\u0629 \u0648\u0641\u0639\u0627\u0644\u0629 \u0645\u0646 \u062d\u064a\u062b \u0627\u0644\u062a\u0643\u0644\u0641\u0629.<\/span><\/p>\n<h3><span style=\"font-weight: 300;\">2. UXPressia<\/span><\/h3>\n<p><span style=\"font-weight: 300;\">UXPressia \u0647\u064a \u0645\u0646\u0635\u0629 \u062a\u0631\u0643\u0632 \u0639\u0644\u0649 \u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0639\u0645\u0644\u0627\u0621. \u0641\u064a \u0630\u0644\u0643 \u060c \u064a\u0645\u0643\u0646\u0643 \u062a\u0635\u0645\u064a\u0645 \u0634\u062e\u0635\u064a\u0629 \u0627\u0644\u0645\u0634\u062a\u0631\u064a \u0627\u0644\u062e\u0627\u0635\u0629 \u0628\u0643 <a href=\"https:\/\/www.questionpro.com\/blog\/empathy-map\/\">\u0648\u062e\u0631\u064a\u0637\u0629 \u0627\u0644\u062a\u0639\u0627\u0637\u0641 \u0648\u062e\u0631\u064a\u0637\u0629<\/a> \u0631\u062d\u0644\u0629 \u0627\u0644\u0639\u0645\u064a\u0644 \u060c \u0645\u0646 \u0628\u064a\u0646 \u0623\u062f\u0648\u0627\u062a \u0623\u062e\u0631\u0649. \u0643\u0645\u0627 \u064a\u0633\u0645\u062d \u0628\u0627\u0644\u062a\u0639\u0627\u0648\u0646 \u0639\u0628\u0631 \u0627\u0644\u0625\u0646\u062a\u0631\u0646\u062a \u0644\u0644\u0639\u062f\u064a\u062f \u0645\u0646 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645\u064a\u0646 \u0648\u0627\u0644\u062a\u0643\u0627\u0645\u0644 \u0645\u0639 \u0645\u0635\u0627\u062f\u0631 \u0627\u0644\u0628\u064a\u0627\u0646\u0627\u062a. \u0647\u0630\u0647 \u0647\u064a \u0627\u0644\u0623\u062f\u0627\u0629 \u0627\u0644\u062a\u064a \u0623\u0633\u062a\u062e\u062f\u0645\u0647\u0627 \u0648\u0627\u0644\u062a\u064a \u062a\u0628\u062f\u0648 \u0643\u0627\u0645\u0644\u0629 \u062c\u062f\u064b\u0627 \u0628\u0627\u0644\u0646\u0633\u0628\u0629 \u0644\u064a \u061b \u0625\u0646\u0647 \u0633\u0647\u0644 \u0627\u0644\u0627\u0633\u062a\u062e\u062f\u0627\u0645 \u0648\u0644\u0647 \u0648\u0627\u062c\u0647\u0629 \u062d\u062f\u064a\u062b\u0629 \u060c \u0628\u0627\u0644\u0625\u0636\u0627\u0641\u0629 \u0625\u0644\u0649 \u0623\u0646\u0647 \u064a\u0648\u0641\u0631 \u0642\u0648\u0627\u0644\u0628 \u0645\u0635\u0645\u0645\u0629 \u0645\u0633\u0628\u0642\u064b\u0627 \u064a\u0645\u0643\u0646\u0643 \u0627\u0633\u062a\u062e\u062f\u0627\u0645\u0647\u0627 \u0643\u0645\u062b\u0627\u0644.<\/span><\/p>\n<h3><span style=\"font-weight: 300;\">3. Canvanizer<\/span><\/h3>\n<p><span style=\"font-weight: 300;\">Canvanizer \u0639\u0628\u0627\u0631\u0629 \u0639\u0646 \u0645\u0646\u0635\u0629 \u062a\u0633\u0645\u062d \u060c \u0636\u0645\u0646 \u0648\u0638\u0627\u0626\u0641\u0647\u0627 \u060c \u0628\u0631\u0633\u0645 \u062e\u0631\u064a\u0637\u0629 \u0631\u062d\u0644\u0629 \u0627\u0644\u0639\u0645\u064a\u0644. \u0628\u0627\u0644\u0637\u0628\u0639 \u060c \u0627\u0644\u0623\u062f\u0627\u0629 \u0645\u062d\u062f\u0648\u062f\u0629 \u0646\u0648\u0639\u064b\u0627 \u0645\u0627 \u060c \u0648\u0644\u0643\u0646\u0647\u0627 \u062a\u062a\u064a\u062d \u0644\u0644\u0639\u062f\u064a\u062f \u0645\u0646 \u0627\u0644\u0623\u0634\u062e\u0627\u0635 \u0627\u0644\u062a\u0639\u0627\u0648\u0646 \u0641\u064a \u062a\u0637\u0648\u064a\u0631 CJM.<\/span><\/p>\n<p><span style=\"font-weight: 300;\">\u064a\u0633\u0627\u0639\u062f Canvanizer \u0627\u0644\u0634\u0631\u0643\u0627\u062a \u0639\u0644\u0649 \u0641\u0647\u0645 \u0646\u0642\u0627\u0637 \u0627\u062a\u0635\u0627\u0644 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0648\u0627\u0644\u0639\u0645\u0644\u064a\u0627\u062a \u0627\u0644\u0623\u0633\u0627\u0633\u064a\u0629 \u0627\u0644\u062e\u0627\u0635\u0629 \u0628\u0647\u0645 \u0645\u0646 \u062e\u0644\u0627\u0644 \u0648\u0638\u0627\u0626\u0641 \u0627\u0644\u0639\u0635\u0641 \u0627\u0644\u0630\u0647\u0646\u064a.<\/span><\/p>\n<blockquote>\n<p class=\"p1\">\u062a\u0639\u0631\u0641 \u0639\u0644\u0649 \u0643\u064a\u0641\u064a\u0629 \u0625\u0646\u0634\u0627\u0621 <a href=\"https:\/\/www.questionpro.com\/blog\/customer-journey-canvas\/\"><span class=\"s1\">\u0644\u0648\u062d\u0629 \u0631\u062d\u0644\u0629 \u0627\u0644\u0639\u0645\u064a\u0644<\/span><\/a> \u0648\u062a\u0646\u0632\u064a\u0644 \u0627\u0644\u0646\u0645\u0648\u0630\u062c \u0627\u0644\u062e\u0627\u0635 \u0628\u0646\u0627.<\/p>\n<\/blockquote>\n<h3><\/h3>\n<h3><span style=\"font-weight: 300;\">4. \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0623\u0648\u0644\u0627\u064b \u0627\u0644\u0622\u0646<\/span><\/h3>\n<p><span style=\"font-weight: 300;\">\u0645\u0639 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0623\u0648\u0644\u0627\u064b \u0627\u0644\u0622\u0646 \u0648\u0645\u0646\u062a\u062c CFN Insight \u0627\u0644\u062e\u0627\u0635 \u0628\u0647 \u060c \u064a\u0645\u0643\u0646\u0643 \u062a\u0635\u0645\u064a\u0645 \u062e\u0631\u064a\u0637\u0629 \u0631\u062d\u0644\u0629 \u0627\u0644\u0639\u0645\u064a\u0644 \u0648\u062a\u062d\u062f\u064a\u062f \u0646\u0642\u0627\u0637 \u0627\u0644\u0636\u0639\u0641 \u0648\u062a\u062d\u062f\u064a\u062f \u0623\u0648\u0644\u0648\u064a\u0627\u062a\u0647\u0627 \u0644\u062d\u0644\u0647\u0627 \u0648\u0645\u0646\u062d \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u062a\u062c\u0631\u0628\u0629 \u062a\u0624\u062f\u064a \u0625\u0644\u0649 \u0627\u0644\u0648\u0644\u0627\u0621. <\/span><\/p>\n<p><span style=\"font-weight: 300;\">\u064a\u0645\u0643\u0646\u0643 \u0623\u064a\u0636\u064b\u0627 \u062a\u0639\u064a\u064a\u0646 \u0627\u0644\u0625\u062c\u0631\u0627\u0621\u0627\u062a \u0648\u0627\u0644\u0645\u0642\u0627\u064a\u064a\u0633 \u0644\u0623\u0635\u062d\u0627\u0628 \u0627\u0644\u0623\u0639\u0645\u0627\u0644 \u0644\u0625\u0643\u0645\u0627\u0644 \u0648\u0625\u0646\u0634\u0627\u0621 \u0644\u0648\u062d\u0627\u062a \u0645\u0639\u0644\u0648\u0645\u0627\u062a \u0627\u0644\u0625\u062c\u0631\u0627\u0621\u0627\u062a \u0644\u0625\u062f\u0627\u0631\u0629 \u0643\u0644 \u0627\u0644\u062a\u0642\u062f\u0645 \u0627\u0644\u0630\u064a \u0633\u064a\u062d\u0633\u0646 \u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0639\u0645\u064a\u0644 \u0648\u0639\u0644\u0627\u0645\u062a\u0643 \u0627\u0644\u062a\u062c\u0627\u0631\u064a\u0629 \u0628\u0634\u0643\u0644 \u0639\u0627\u0645.<\/span><\/p>\n<h3><span style=\"font-weight: 300;\">5. \u0644\u0648\u062d\u0629 \u0645\u0639\u0644\u0648\u0645\u0627\u062a TouchPoint<\/span><\/h3>\n<p><span style=\"font-weight: 300;\">\u0644\u0648\u062d\u0629 \u0645\u0639\u0644\u0648\u0645\u0627\u062a TouchPoint \u0647\u064a \u0623\u062f\u0627\u0629 \u0648\u064a\u0628 \u0644\u0631\u0633\u0645 \u062e\u0631\u0627\u0626\u0637 \u0631\u062d\u0644\u0629 \u0627\u0644\u0639\u0645\u064a\u0644. \u0625\u0646\u0647\u0627 \u0637\u0631\u064a\u0642\u0629 \u0644\u062a\u0635\u0648\u0631 \u0627\u0644\u0639\u0645\u0644\u064a\u0627\u062a \u0648\u0627\u0644\u062e\u062f\u0645\u0627\u062a \u0645\u0646 \u0645\u0646\u0638\u0648\u0631 \u0627\u0644\u0639\u0645\u064a\u0644. \u0627\u0644\u063a\u0631\u0636 \u0627\u0644\u0623\u0633\u0627\u0633\u064a \u0645\u0646 TouchPoint Dashboard \u0647\u0648 \u062a\u062d\u0633\u064a\u0646 \u062c\u0645\u064a\u0639 \u0646\u0642\u0627\u0637 \u0627\u062a\u0635\u0627\u0644 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0645\u0646 \u0623\u062c\u0644 \u062a\u062d\u0633\u064a\u0646 \u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0639\u0645\u064a\u0644. \u064a\u0645\u0643\u0646 \u0644\u0644\u0634\u0631\u0643\u0627\u062a \u0645\u0646 \u0623\u064a \u062d\u062c\u0645 \u0641\u064a \u0623\u064a \u0635\u0646\u0627\u0639\u0629 \u0627\u0633\u062a\u062e\u062f\u0627\u0645\u0647\u0627 \u0644\u062a\u0635\u0648\u0631 \u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0639\u0645\u064a\u0644 \u060c \u0648\u0631\u0633\u0645 \u062e\u0631\u064a\u0637\u0629 \u0644\u0643\u0644 \u062a\u0641\u0627\u0639\u0644 \u060c \u0648\u062a\u062e\u0632\u064a\u0646 \u0628\u064a\u0627\u0646\u0627\u062a \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0627\u0644\u0631\u0626\u064a\u0633\u064a\u0629 \u062e\u0644\u0641 \u0643\u0644 \u0646\u0642\u0637\u0629 \u0627\u062a\u0635\u0627\u0644.<\/span><\/p>\n<h3><span style=\"font-weight: 300;\">6. SuiteCX <\/span><\/h3>\n<p><span style=\"font-weight: 300;\">SuiteCX \u0647\u064a \u0623\u062f\u0627\u0629 \u0633\u0647\u0644\u0629 \u0627\u0644\u062a\u0631\u0642\u064a\u0629 \u0628\u0648\u0627\u062c\u0647\u0629 \u0633\u0647\u0644\u0629 \u0627\u0644\u0627\u0633\u062a\u062e\u062f\u0627\u0645 \u062a\u062c\u0645\u0639 \u0628\u064a\u0646 \u0627\u0644\u062a\u0634\u062e\u064a\u0635 \u0648\u0631\u0648\u0627\u064a\u0629 \u0627\u0644\u0642\u0635\u0635 \u0648\u062a\u062d\u062f\u064a\u062f \u0627\u0644\u0623\u0648\u0644\u0648\u064a\u0627\u062a \u0648\u0627\u0644\u062a\u062e\u0637\u064a\u0637 \u0641\u064a \u0646\u0638\u0627\u0645 \u0623\u0633\u0627\u0633\u064a \u0642\u0648\u064a \u0648\u0634\u0627\u0645\u0644 \u0644\u0625\u062f\u0627\u0631\u0629 \u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0639\u0645\u0644\u0627\u0621. <\/span><\/p>\n<p><span style=\"font-weight: 300;\">\u062a\u0648\u0641\u0631 \u0623\u062f\u0627\u0629 \u062a\u062e\u0637\u064a\u0637 \u0627\u0644\u0631\u062d\u0644\u0629 \u0647\u0630\u0647 \u0627\u0644\u0639\u062f\u064a\u062f \u0645\u0646 \u0642\u0648\u0627\u0644\u0628 CJM \u0648\u0623\u062f\u0648\u0627\u062a \u0627\u0644\u062a\u0635\u0648\u0631 \u0645\u0639 \u062c\u0645\u064a\u0639 \u0645\u0639\u0644\u0648\u0645\u0627\u062a \u0627\u0644\u0645\u0634\u0627\u0631\u0643\u0629 \u0648\u0627\u0644\u062c\u0632\u0621 \u0627\u0644\u0645\u062e\u0632\u0646\u0629 \u0641\u064a \u0642\u0627\u0639\u062f\u0629 \u0628\u064a\u0627\u0646\u0627\u062a \u0645\u0631\u0643\u0632\u064a\u0629.<\/span><\/p>\n<h3><span style=\"font-weight: 300;\">7. \u0642\u0645\u0627\u0634 \u0641\u0627\u0631\u063a<\/span><\/h3>\n<p><span style=\"font-weight: 300;\">Blank Canvas \u0647\u064a \u0623\u062f\u0627\u0629 \u062a\u0639\u0627\u0648\u0646 \u0623\u062e\u0631\u0649 \u062a\u0639\u0645\u0644 \u0628\u0634\u0643\u0644 \u0631\u0627\u0626\u0639 \u0644\u0631\u0633\u0645 \u062e\u0631\u0627\u0626\u0637 \u0631\u062d\u0644\u0629 \u0627\u0644\u0639\u0645\u064a\u0644. \u0647\u0630\u0647 \u0627\u0644\u0623\u062f\u0627\u0629 \u0631\u0627\u0626\u0639\u0629 \u0644\u0623\u0646\u0647\u0627 \u0644\u0627 \u062a\u062c\u0628\u0631\u0643 \u0639\u0644\u0649 \u0625\u0646\u0634\u0627\u0621 \u0642\u0648\u0627\u0626\u0645 \u0648 \/ \u0623\u0648 \u062a\u0633\u0644\u0633\u0644\u0627\u062a \u0647\u0631\u0645\u064a\u0629. \u064a\u0645\u0643\u0646 \u0644\u0644\u0645\u0633\u062a\u062e\u062f\u0645\u064a\u0646 \u0639\u0631\u0636 \u0627\u0644\u0645\u0639\u0644\u0648\u0645\u0627\u062a \u0628\u0627\u0644\u0637\u0631\u064a\u0642\u0629 \u0627\u0644\u062a\u064a \u064a\u0631\u064a\u062f\u0648\u0646\u0647\u0627 \u0648\u0625\u0646\u0634\u0627\u0621 \u0627\u0644\u0639\u062f\u064a\u062f \u0645\u0646 \u0625\u0635\u062f\u0627\u0631\u0627\u062a \u0627\u0644\u062e\u0631\u0627\u0626\u0637 \u0627\u0644\u062a\u064a \u064a\u062d\u062a\u0627\u062c\u0648\u0646 \u0625\u0644\u064a\u0647\u0627. \u062a\u062a\u064a\u062d \u0647\u0630\u0647 \u0627\u0644\u0623\u062f\u0627\u0629 \u0623\u064a\u0636\u064b\u0627 \u0644\u0644\u0645\u0633\u062a\u062e\u062f\u0645 \u0627\u0644\u062a\u0639\u0627\u0648\u0646 \u0641\u064a \u0627\u0644\u0648\u0642\u062a \u0627\u0644\u0641\u0639\u0644\u064a \u0648\u064a\u0645\u0643\u0646 \u0627\u0633\u062a\u062e\u062f\u0627\u0645\u0647\u0627 \u0644\u0643\u0644 \u0645\u0646 \u0627\u0644\u0645\u062c\u0645\u0648\u0639\u0627\u062a \u0627\u0644\u0643\u0628\u064a\u0631\u0629 \u0648\u0627\u0644\u0635\u063a\u064a\u0631\u0629.<\/span><\/p>\n<h2>\u0643\u064a\u0641 \u062a\u062d\u0642\u0642 \u0623\u0642\u0635\u0649 \u0627\u0633\u062a\u0641\u0627\u062f\u0629 \u0645\u0646 \u0623\u062f\u0627\u0629 \u0631\u0633\u0645 \u062e\u0631\u0627\u0626\u0637 \u0631\u062d\u0644\u0629 \u0627\u0644\u0639\u0645\u0644\u0627\u0621\u061f<\/h2>\n<p><span style=\"font-weight: 300;\">\u062a\u062a\u0645\u062a\u0639 \u062c\u0645\u064a\u0639 \u0627\u0644\u0623\u062f\u0648\u0627\u062a \u0627\u0644\u062a\u064a \u0630\u0643\u0631\u0646\u0627\u0647\u0627 \u0628\u0645\u0632\u0627\u064a\u0627 \u0645\u0647\u0645\u0629 \u0646\u0639\u0644\u0645 \u0623\u0646\u0647\u0627 \u0633\u062a\u0633\u0627\u0639\u062f\u0643 \u0639\u0644\u0649 \u062a\u0633\u0647\u064a\u0644 \u0625\u0646\u0634\u0627\u0621 \u062e\u0631\u064a\u0637\u0629 \u0631\u062d\u0644\u0629 \u0627\u0644\u0639\u0645\u064a\u0644 \u0627\u0644\u062e\u0627\u0635\u0629 \u0628\u0643. \u0648\u0645\u0639 \u0630\u0644\u0643 \u060c \u0641\u0625\u0646 \u0628\u0646\u0627\u0621 CJM \u0627\u0644\u062e\u0627\u0635 \u0628\u0643 \u0647\u0648 \u0645\u062c\u0631\u062f \u0627\u0644\u0628\u062f\u0627\u064a\u0629. \u0633\u062a\u0636\u064a\u0641 \u0623\u0643\u0628\u0631 \u0642\u064a\u0645\u0629 \u0625\u0644\u0649 <a href=\"https:\/\/www.questionpro.com\/cx\/why\/cx-strategy.html\">\u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u0627\u062a \u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0639\u0645\u0644\u0627\u0621<\/a> \u0627\u0644\u062e\u0627\u0635\u0629 \u0628\u0643 \u0625\u0630\u0627 \u0627\u0646\u062a\u0642\u0644\u062a \u0628\u0647\u0627 \u0625\u0644\u0649 \u0627\u0644\u0645\u0633\u062a\u0648\u0649 \u0627\u0644\u062a\u0627\u0644\u064a \u0645\u0646 \u0627\u0644\u062a\u0646\u0641\u064a\u0630. <\/span><\/p>\n<p><span style=\"font-weight: 300;\">\u0628\u0639\u0628\u0627\u0631\u0629 \u0623\u062e\u0631\u0649 \u060c \u0644\u0627 \u064a\u062a\u0639\u0644\u0642 \u0627\u0644\u0623\u0645\u0631 \u0628\u062a\u062a\u0628\u0639 \u0631\u062d\u0644\u0629 \u0639\u0645\u064a\u0644\u0643 \u0641\u062d\u0633\u0628 \u060c \u0628\u0644 \u064a\u062a\u0639\u0644\u0642 \u0627\u0644\u0623\u0645\u0631 \u0628\u0634\u064a\u0621 \u0645\u0627 \u064a\u062a\u0639\u0644\u0642 <a href=\"https:\/\/www.questionpro.com\/blog\/customer-touchpoints\/\">\u0628\u0627\u0644\u062a\u0639\u0627\u0645\u0644<\/a> \u0627\u0644\u0630\u064a \u0642\u062f \u064a\u0645\u0631 \u0641\u064a\u0647 \u0639\u0645\u064a\u0644\u0643 \u0628\u062a\u062c\u0631\u0628\u0629 \u0633\u064a\u0626\u0629 \u0648\u064a\u062a\u0635\u0631\u0641 \u0628\u0646\u0627\u0621\u064b \u0639\u0644\u0649 \u0645\u0644\u0627\u062d\u0638\u0627\u062a\u0647. \u0647\u0630\u0627 \u0647\u0648 \u0633\u0628\u0628 \u0623\u0647\u0645\u064a\u0629 \u0627\u0633\u062a\u062e\u062f\u0627\u0645 \u0645\u0646\u0635\u0629 \u062a\u0631\u0643\u0632 \u0639\u0644\u0649 \u0625\u062f\u0627\u0631\u0629 \u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0639\u0645\u064a\u0644 \u0648\u062a\u062d\u0633\u064a\u0646\u0647\u0627.<\/span><\/p>\n<p><span style=\"font-weight: 300;\">\u064a\u0648\u0641\u0631 QuestionPro CX \u0645\u062c\u0645\u0648\u0639\u0629 \u0623\u062f\u0648\u0627\u062a \u0634\u0627\u0645\u0644\u0629 \u0644\u062a\u062d\u0644\u064a\u0644 \u062a\u062c\u0631\u0628\u0629 \u0639\u0645\u064a\u0644\u0643 \u0648\u062a\u062d\u062f\u064a\u062f \u0627\u0644\u0631\u0624\u0649 \u0648\u0627\u0644\u0627\u062a\u062c\u0627\u0647\u0627\u062a \u0627\u0644\u0642\u0627\u0628\u0644\u0629 \u0644\u0644\u062a\u0646\u0641\u064a\u0630. \u0642\u0645 \u0628\u0627\u0644\u0648\u0635\u0648\u0644 \u0625\u0644\u0649 \u0627\u0644\u0625\u0635\u062f\u0627\u0631 <strong>\u0627\u0644\u062a\u062c\u0631\u064a\u0628\u064a \u0627\u0644\u0645\u062c\u0627\u0646\u064a \u0645\u0646 QuestionPro CX<\/strong> \u0648\u0627\u0628\u062f\u0623 \u0641\u064a \u0627\u0633\u062a\u062e\u062f\u0627\u0645 \u0623\u0641\u0636\u0644 \u0627\u0644\u0645\u064a\u0632\u0627\u062a \u0641\u064a \u0627\u0644\u0633\u0648\u0642: <a href=\"https:\/\/www.questionpro.com\/features\/sentiment-analysis.html\">\u062a\u062d\u0644\u064a\u0644 \u0627\u0644\u0645\u0634\u0627\u0639\u0631<\/a> \u060c \u0648\u0645\u062e\u0627\u0637\u0631 NPS \u0648\u0627\u0644\u062a\u062e\u0628\u0637 \u060c \u0648\u0644\u0648\u062d\u0629 \u0627\u0644\u0642\u064a\u0627\u062f\u0629 \u0627\u0644\u0645\u062a\u0642\u062f\u0645\u0629 \u060c \u0648\u0625\u0639\u062f\u0627\u062f \u0633\u064a\u0631 \u0627\u0644\u0639\u0645\u0644 \u060c \u0648\u0645\u0642\u0627\u064a\u064a\u0633 \u0627\u0644\u062a\u0635\u0631\u0641 \u060c <a href=\"https:\/\/www.questionpro.com\/cx\/closed-loop\/case-management.html\">\u0648\u0646\u0638\u0627\u0645 \u0627\u0644\u062a\u0639\u0644\u064a\u0642\u0627\u062a \u0630\u0627\u062a \u0627\u0644\u062d\u0644\u0642\u0629 \u0627\u0644\u0645\u063a\u0644\u0642\u0629<\/a> \u060c \u0648\u0627\u0644\u0645\u0632\u064a\u062f!<\/span><\/p>\n<p>&nbsp;<\/p>\n<p style=\"text-align: center;\"><a href=\"https:\/\/www.questionpro.com\/cx\/\" target=\"_blank\" rel=\"noopener\"><button>\u0627\u0639\u0631\u0641 \u0627\u0644\u0645\u0632\u064a\u062f<\/button><\/a> <a href=\"https:\/\/www.questionpro.com\/a\/showEntry.do?classID=1063&amp;sourceRef=home-cx\" target=\"_blank\" rel=\"noopener\"><button>\u0639\u0646 \u0627\u0644\u0625\u0635\u062f\u0627\u0631 \u0627\u0644\u062a\u062c\u0631\u064a\u0628\u064a \u0627\u0644\u0645\u062c\u0627\u0646\u064a<\/button><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u0645\u0639 \u062a\u0632\u0627\u064a\u062f \u062a\u0648\u0642\u0639\u0627\u062a \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u060c \u0623\u0635\u0628\u062d\u062a \u0627\u0644\u062d\u0627\u062c\u0629 \u0625\u0644\u0649 \u062a\u0642\u062f\u064a\u0645 \u062a\u062c\u0631\u0628\u0629 \u0639\u0645\u0644\u0627\u0621 \u0627\u0633\u062a\u062b\u0646\u0627\u0626\u064a\u0629 (CX) \u0623\u0643\u062b\u0631 \u0623\u0647\u0645\u064a\u0629 \u0645\u0646 \u0623\u064a \u0648\u0642\u062a \u0645\u0636\u0649. \u0644\u062d\u0633\u0646 [&hellip;]<\/p>\n","protected":false},"author":41,"featured_media":710788,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","footnotes":""},"categories":[1397],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v20.4 - 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