{"id":799781,"date":"2022-07-31T11:00:33","date_gmt":"2022-07-31T11:00:33","guid":{"rendered":"https:\/\/www.questionpro.com\/blog\/%d8%a7%d9%84%d8%a7%d8%b3%d8%aa%d8%b7%d9%84%d8%a7%d8%b9%d8%a7%d8%aa-%d8%a7%d9%84%d9%85%d8%b5%d8%ba%d8%b1%d8%a9-%d8%af%d8%a7%d8%ae%d9%84-%d8%a7%d9%84%d8%aa%d8%b7%d8%a8%d9%8a%d9%82\/"},"modified":"2022-07-31T11:00:33","modified_gmt":"2022-07-31T11:00:33","slug":"%d8%a7%d9%84%d8%a7%d8%b3%d8%aa%d8%b7%d9%84%d8%a7%d8%b9%d8%a7%d8%aa-%d8%a7%d9%84%d9%85%d8%b5%d8%ba%d8%b1%d8%a9-%d8%af%d8%a7%d8%ae%d9%84-%d8%a7%d9%84%d8%aa%d8%b7%d8%a8%d9%8a%d9%82","status":"publish","type":"post","link":"https:\/\/www.questionpro.com\/blog\/ar\/%d8%a7%d9%84%d8%a7%d8%b3%d8%aa%d8%b7%d9%84%d8%a7%d8%b9%d8%a7%d8%aa-%d8%a7%d9%84%d9%85%d8%b5%d8%ba%d8%b1%d8%a9-%d8%af%d8%a7%d8%ae%d9%84-%d8%a7%d9%84%d8%aa%d8%b7%d8%a8%d9%8a%d9%82\/","title":{"rendered":"\u0627\u0644\u0627\u0633\u062a\u0637\u0644\u0627\u0639\u0627\u062a \u0627\u0644\u062f\u0642\u064a\u0642\u0629 \u062f\u0627\u062e\u0644 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\u0641\u064a \u0647\u0630\u0647 \u0627\u0644\u062d\u0627\u0644\u0629 \u060c \u062a\u062d\u062a\u0627\u062c \u0625\u0644\u0649 \u0641\u0647\u0645 \u0645\u0627 \u0647\u0648 \u0639\u0644\u064a\u0647 \u060c \u0648\u0645\u0632\u0627\u064a\u0627 \u0627\u0633\u062a\u062e\u062f\u0627\u0645 \u0647\u0630\u0627 \u0627\u0644\u0646\u0648\u0639 \u0645\u0646 \u0627\u0644\u0627\u0633\u062a\u0637\u0644\u0627\u0639 \u060c \u0648\u0623\u0645\u062b\u0644\u0629 \u0639\u0644\u0649 \u0627\u0644\u0645\u0634\u0643\u0644\u0627\u062a \u0627\u0644\u0639\u0645\u0644\u064a\u0629. \u0641\u064a \u0647\u0630\u0647 \u0627\u0644\u0645\u062f\u0648\u0646\u0629 \u060c \u0623\u0648\u0636\u062d\u0646\u0627\u0647\u0627.<\/span><\/p>\n<h2><span style=\"font-weight: 400;\">\u0645\u0627 \u0647\u064a \u0627\u0644\u0627\u0633\u062a\u0637\u0644\u0627\u0639\u0627\u062a \u0627\u0644\u0645\u0635\u063a\u0631\u0629 \u062f\u0627\u062e\u0644 \u0627\u0644\u062a\u0637\u0628\u064a\u0642\u061f<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">\u0627\u0644\u0623\u0643\u0628\u0631 \u0644\u064a\u0633 \u062f\u0627\u0626\u0645\u0627 \u0623\u0641\u0636\u0644 \u060c \u062e\u0627\u0635\u0629 \u0641\u064a \u0628\u0639\u0636 \u0627\u0644\u0645\u0648\u0627\u0642\u0641. \u0627\u0644\u0627\u0633\u062a\u0637\u0644\u0627\u0639\u0627\u062a \u0627\u0644\u062a\u0642\u0644\u064a\u062f\u064a\u0629 \u0631\u0627\u0626\u0639\u0629 \u060c \u0644\u0643\u0646 \u0627\u0644\u0627\u0633\u062a\u0637\u0644\u0627\u0639\u0627\u062a \u0627\u0644\u062f\u0642\u064a\u0642\u0629 \u0623\u0641\u0636\u0644 \u0644\u0623\u0646\u0647\u0627 \u062a\u0631\u0643\u0632 \u0639\u0644\u0649 \u0647\u0646\u0627 \u0648\u0627\u0644\u0622\u0646 \u0645\u0646 \u0645\u0648\u0627\u0642\u0641 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0627\u0644\u0645\u062d\u062f\u062f\u0629.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u0627\u0644\u0627\u0633\u062a\u0637\u0644\u0627\u0639\u0627\u062a \u0627\u0644\u062f\u0642\u064a\u0642\u0629 \u062f\u0627\u062e\u0644 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400;\">\u064a\u0645\u0643\u0646 \u0627\u0633\u062a\u062e\u062f\u0627\u0645 \u0627\u0644\u0627\u0633\u062a\u0637\u0644\u0627\u0639\u0627\u062a \u062f\u0627\u062e\u0644 \u0627\u0644\u062a\u0637\u0628\u064a\u0642 \u0644\u0644\u0648\u0635\u0648\u0644 \u0625\u0644\u0649 \u0627\u0644\u0623\u0634\u062e\u0627\u0635 \u0627\u0644\u0645\u0646\u0627\u0633\u0628\u064a\u0646 \u060c \u0648\u0627\u0644\u062d\u0635\u0648\u0644 \u0639\u0644\u0649 \u0627\u0644\u0643\u062b\u064a\u0631 \u0645\u0646 \u0627\u0644\u0631\u062f\u0648\u062f \u060c \u0648\u062a\u062a\u064a\u062d \u0644\u0643 \u0625\u0636\u0627\u0641\u0629 \u0628\u064a\u0627\u0646\u0627\u062a \u0633\u064a\u0627\u0642\u064a\u0629 \u060c \u0648\u0627\u0644\u0642\u064a\u0627\u0645 \u0628\u0627\u0644\u0643\u062b\u064a\u0631.<\/span><\/p>\n<h2><span style=\"font-weight: 400;\">\u0641\u0648\u0627\u0626\u062f \u0625\u062c\u0631\u0627\u0621 \u0627\u0633\u062a\u0637\u0644\u0627\u0639\u0627\u062a \u062f\u0642\u064a\u0642\u0629 \u062f\u0627\u062e\u0644 \u0627\u0644\u062a\u0637\u0628\u064a\u0642<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">\u0647\u0646\u0627\u0643 \u0627\u0644\u0639\u062f\u064a\u062f \u0645\u0646 \u0627\u0644\u0623\u0633\u0628\u0627\u0628 \u0627\u0644\u0648\u062c\u064a\u0647\u0629 \u0644\u0625\u0636\u0627\u0641\u0629 \u0627\u0633\u062a\u0628\u064a\u0627\u0646\u0627\u062a \u0627\u0644\u0627\u0633\u062a\u0637\u0644\u0627\u0639 \u0625\u0644\u0649 <a href=\"https:\/\/www.questionpro.com\/features\/surveypocket-device-key.html\">\u062a\u0637\u0628\u064a\u0642 \u0627\u0644\u062c\u0648\u0627\u0644<\/a> \u0627\u0644\u062e\u0627\u0635 \u0628\u0646\u0634\u0627\u0637\u0643 \u0627\u0644\u062a\u062c\u0627\u0631\u064a \u0628\u0627\u0633\u062a\u062e\u062f\u0627\u0645 \u0627\u0633\u062a\u0637\u0644\u0627\u0639 \u0645\u0635\u063a\u0631 \u062f\u0627\u062e\u0644 \u0627\u0644\u062a\u0637\u0628\u064a\u0642. \u062f\u0639\u0646\u0627 \u0646\u062a\u062d\u062f\u062b \u0639\u0646\u0647\u0645:<\/span><\/p>\n<h3><span style=\"font-weight: 400;\">\u0627\u0644\u062d\u0635\u0648\u0644 \u0639\u0644\u0649 \u0631\u062f\u0648\u062f \u0627\u0644\u0641\u0639\u0644 \u0641\u064a \u0627\u0644\u0648\u0642\u062a \u0627\u0644\u062d\u0642\u064a\u0642\u064a.<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">\u064a\u062a\u0645 \u0625\u062c\u0631\u0627\u0621 \u0627\u0633\u062a\u0637\u0644\u0627\u0639\u0627\u062a \u0627\u0644\u0628\u0631\u064a\u062f \u0627\u0644\u0625\u0644\u0643\u062a\u0631\u0648\u0646\u064a \u0623\u0648 <a href=\"https:\/\/www.questionpro.com\/blog\/sms-surveys\/\">\u0627\u0644\u0631\u0633\u0627\u0626\u0644 \u0627\u0644\u0642\u0635\u064a\u0631\u0629<\/a> \u0628\u0639\u062f \u0642\u064a\u0627\u0645 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0628\u0625\u062c\u0631\u0627\u0621 <a href=\"https:\/\/www.questionpro.com\/blog\/post-purchase-survey\/\">\u0627\u0633\u062a\u0637\u0644\u0627\u0639 \u0634\u0631\u0627\u0621<\/a>. \u0648\u0644\u0643\u0646 \u0644\u064a\u0633 \u0647\u0646\u0627\u0643 \u0645\u0627 \u064a\u0636\u0645\u0646 \u0623\u0646\u0647\u0645 \u0633\u064a\u0642\u0631\u0623\u0648\u0646 \u0635\u0646\u062f\u0648\u0642 \u0627\u0644\u0628\u0631\u064a\u062f \u0627\u0644\u062e\u0627\u0635 \u0628\u0647\u0645 \u0648\u064a\u0643\u0645\u0644\u0648\u0646 \u0627\u0633\u062a\u0637\u0644\u0627\u0639 \u0627\u0644\u062a\u0639\u0644\u064a\u0642\u0627\u062a. \u0648\u0639\u0646\u062f\u0645\u0627 \u064a\u0642\u0648\u0645\u0648\u0646 \u0628\u0627\u0644\u0627\u0633\u062a\u0637\u0644\u0627\u0639 \u0644\u0627\u062d\u0642\u0627 \u060c \u0641\u0625\u0646 \u0627\u0644\u062d\u062f\u062b \u0644\u064a\u0633 \u062d\u062f\u064a\u062b\u0627 \u062c\u062f\u0627 \u060c \u0645\u0645\u0627 \u0642\u062f \u064a\u063a\u064a\u0631 \u0627\u0644\u062a\u0639\u0644\u064a\u0642\u0627\u062a.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u064a\u062a\u0645 \u0639\u0631\u0636 \u0627\u0644\u0627\u0633\u062a\u0637\u0644\u0627\u0639 \u0627\u0644\u0645\u0635\u063a\u0631 \u062f\u0627\u062e\u0644 \u0627\u0644\u062a\u0637\u0628\u064a\u0642 \u0643\u0646\u0627\u0641\u0630\u0629 \u0645\u0646\u0628\u062b\u0642\u0629 \u0623\u0648 \u0645\u0631\u0628\u0639 \u0639\u0644\u0649 \u0627\u0644\u062a\u0637\u0628\u064a\u0642 \u0628\u064a\u0646\u0645\u0627 \u064a\u0633\u062a\u0645\u062a\u0639 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645 \u0628\u0645\u064a\u0632\u0629 \u0623\u0648 \u064a\u0643\u0645\u0644 \u0645\u0639\u0627\u0645\u0644\u0629. \u0645\u0646 \u0627\u0644\u0645\u0631\u062c\u062d \u0623\u0646 \u064a\u0643\u0645\u0644 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0627\u0644\u0627\u0633\u062a\u0628\u064a\u0627\u0646 \u0648\u0633\u064a\u0642\u062f\u0645\u0648\u0646 \u0645\u0644\u0627\u062d\u0638\u0627\u062a \u062c\u062f\u064a\u0631\u0629 \u0628\u0627\u0644\u062b\u0642\u0629 \u0645\u0646 \u0627\u0644\u0644\u0642\u0627\u0621\u0627\u062a \u0627\u0644\u0641\u0639\u0644\u064a\u0629.<\/span><\/p>\n<h3><span style=\"font-weight: 400;\">\u0627\u062d\u0635\u0644 \u0639\u0644\u0649 \u062a\u0639\u0644\u064a\u0642\u0627\u062a \u0645\u062d\u062f\u062f\u0629 \u0645\u0646 \u062c\u0645\u0647\u0648\u0631\u0643 \u0627\u0644\u0645\u0633\u062a\u0647\u062f\u0641.<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">\u0645\u0646 \u063a\u064a\u0631 \u0627\u0644\u0645\u062c\u062f\u064a \u0637\u0631\u062d \u0623\u0633\u0626\u0644\u0629 \u063a\u064a\u0631 \u0636\u0631\u0648\u0631\u064a\u0629 \u0639\u0644\u0649 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645\u064a\u0646 \u0623\u0648 \u0627\u0644\u0645\u0633\u062a\u0647\u0644\u0643\u064a\u0646 \u0625\u0630\u0627 \u0644\u0645 \u064a\u062e\u062a\u0628\u0631\u0648\u0627 \u062a\u062c\u0631\u0628\u0629 \u0645\u0639\u064a\u0646\u0629. \u0647\u0630\u0627 \u064a\u0632\u0639\u062c \u0627\u0644\u0645\u0633\u062a\u062c\u064a\u0628\u064a\u0646 \u0648\u064a\u0624\u062b\u0631 \u0639\u0644\u0649 \u0628\u064a\u0627\u0646\u0627\u062a \u0627\u0644\u0645\u0633\u062d.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u062a\u062a\u063a\u0644\u0628 \u0645\u0644\u0627\u062d\u0638\u0627\u062a Microsurvey \u0639\u0644\u0649 \u0647\u0630\u0647 \u0627\u0644\u0645\u0634\u0643\u0644\u0629 \u0646\u0638\u0631\u0627 \u0644\u0623\u0646\u0647\u0627 \u0645\u0637\u0644\u0648\u0628\u0629 \u0645\u0646 \u062e\u0644\u0627\u0644 \u062a\u0641\u0627\u0639\u0644 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645 \u0645\u0639 \u0627\u0644\u062a\u0637\u0628\u064a\u0642. \u064a\u062c\u0648\u0632 \u0644\u0644\u0645\u0633\u062a\u0647\u0644\u0643 \u0627\u0644\u0630\u064a \u064a\u0644\u063a\u064a \u0627\u0634\u062a\u0631\u0627\u0643\u0627 \u062a\u0642\u062f\u064a\u0645 \u0627\u0644\u0633\u0628\u0628 \u0641\u064a \u0646\u0645\u0648\u0630\u062c \u0645\u0644\u0627\u062d\u0638\u0627\u062a \u0635\u0641\u062d\u0629 \u0627\u0644\u0625\u0644\u063a\u0627\u0621. \u062a\u0633\u0627\u0639\u062f \u0627\u0644\u0627\u0633\u062a\u0637\u0644\u0627\u0639\u0627\u062a \u0627\u0644\u0645\u0635\u063a\u0631\u0629 \u0641\u064a \u0627\u0644\u062d\u0635\u0648\u0644 \u0639\u0644\u0649 \u0645\u062f\u062e\u0644\u0627\u062a \u0645\u0646 \u062c\u0645\u0627\u0647\u064a\u0631 \u0645\u062d\u062f\u062f\u0629 \u0641\u064a \u0644\u062d\u0638\u0629 \u0627\u0644\u0644\u0642\u0627\u0621.<\/span><\/p>\n<h3><span style=\"font-weight: 400;\">\u0627\u0644\u062d\u0635\u0648\u0644 \u0639\u0644\u0649 \u0645\u0644\u0627\u062d\u0638\u0627\u062a \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0628\u0634\u0643\u0644 \u0645\u062a\u0643\u0631\u0631.<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">\u063a\u0627\u0644\u0628\u0627 \u0645\u0627 \u0644\u0627 \u064a\u0634\u0627\u0631\u0643 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0645\u0644\u0627\u062d\u0638\u0627\u062a \u0635\u063a\u064a\u0631\u0629. \u062a\u062a\u0631\u0627\u0643\u0645 \u0647\u0630\u0647 \u0627\u0644\u0644\u0642\u0627\u0621\u0627\u062a \u0627\u0644\u0628\u0633\u064a\u0637\u0629 \u062d\u062a\u0649 \u062a\u0646\u062a\u0642\u0644 \u0625\u0644\u0649 \u0634\u0631\u0643\u0629 \u0645\u0639\u0627\u0631\u0636\u0629.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u062a\u062c\u0645\u0639 \u0646\u0645\u0627\u0630\u062c Microsurvey \u0622\u0631\u0627\u0621 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0641\u064a \u0646\u0642\u0627\u0637 \u0627\u062a\u0635\u0627\u0644 \u0645\u062e\u062a\u0644\u0641\u0629. \u0639\u0646\u062f\u0645\u0627 \u064a\u0642\u0648\u0645 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645 \u0628\u062a\u0646\u0634\u064a\u0637 \u0645\u064a\u0632\u0629 \u062a\u0637\u0628\u064a\u0642 \u062c\u062f\u064a\u062f\u0629\u060c \u064a\u0645\u0643\u0646\u0643 \u062a\u0634\u063a\u064a\u0644 \u0627\u0633\u062a\u0637\u0644\u0627\u0639 \u0645\u0635\u063a\u0631 \u062f\u0627\u062e\u0644 \u0627\u0644\u062a\u0637\u0628\u064a\u0642. \u0647\u0630\u0627 \u064a\u0642\u062f\u0645 \u0627\u0644\u0645\u062f\u062e\u0644\u0627\u062a. \u064a\u0645\u0643\u0646\u0643 \u0623\u064a\u0636\u0627 \u062f\u0639\u0648\u062a\u0647\u0645 \u0644\u062a\u0642\u062f\u064a\u0645 \u0627\u0642\u062a\u0631\u0627\u062d \u0623\u0648 \u062a\u062d\u062f \u0641\u0631\u064a\u062f.<\/span><\/p>\n<h3><span style=\"font-weight: 400;\">\u0627\u062c\u0645\u0639 \u0627\u0644\u0628\u064a\u0627\u0646\u0627\u062a \u0645\u0646 \u0627\u0644\u0645\u0633\u062a\u062c\u064a\u0628\u064a\u0646 \u0627\u0644\u0645\u0634\u063a\u0648\u0644\u064a\u0646.<\/span><\/h3>\n<p><span style=\"font-weight: 400;\"><a href=\"https:\/\/www.questionpro.com\/blog\/what-is-a-target-audience\/\">\u062c\u0645\u0647\u0648\u0631\u0643 \u0627\u0644\u0645\u0633\u062a\u0647\u062f\u0641<\/a> \u0644\u062f\u064a\u0647 \u0627\u0644\u0642\u0644\u064a\u0644 \u0645\u0646 \u0627\u0644\u0648\u0642\u062a \u0644\u0644\u0627\u0633\u062a\u0628\u064a\u0627\u0646\u0627\u062a \u0627\u0644\u0637\u0648\u064a\u0644\u0629. \u0643\u0627\u0646\u0648\u0627 \u064a\u0646\u0642\u0631\u0648\u0646 \u0639\u0644\u0649 \u0628\u0639\u0636 \u0627\u0644\u0623\u0633\u0626\u0644\u0629 \u0648\u064a\u0646\u062a\u0647\u0648\u0646.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u062a\u0644\u062a\u0642\u0637 \u0646\u0645\u0627\u0630\u062c Microsurvey \u0645\u0644\u0627\u062d\u0638\u0627\u062a \u0627\u0644\u0645\u0633\u062a\u0647\u0644\u0643\u064a\u0646 \u0628\u0643\u0641\u0627\u0621\u0629 \u062f\u0648\u0646 \u0645\u0642\u0627\u0637\u0639\u0629 \u064a\u0648\u0645\u0647\u0645. \u0625\u0646 \u0627\u0644\u0642\u062f\u0631\u0629 \u0639\u0644\u0649 \u0645\u0634\u0627\u0631\u0643\u0629 \u0627\u0644\u062a\u0639\u0644\u064a\u0642\u0627\u062a \u0639\u0644\u0649 \u0627\u0644\u0641\u0648\u0631 \u0633\u062a\u0639\u0632\u0632 \u0627\u062d\u062a\u0645\u0627\u0644\u064a\u0629 \u0625\u062c\u0631\u0627\u0621 \u0627\u0644\u0627\u0633\u062a\u0637\u0644\u0627\u0639 \u0627\u0644\u0642\u0635\u064a\u0631 \u060c \u0645\u0645\u0627 \u064a\u0624\u062f\u064a \u0625\u0644\u0649 \u0627\u0644\u0645\u0632\u0627\u064a\u0627 \u0627\u0644\u062a\u0627\u0644\u064a\u0629:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u0632\u064a\u0627\u062f\u0629 \u0641\u064a \u0639\u062f\u062f \u0627\u0644\u0631\u062f\u0648\u062f \u0645\u0646 \u0627\u0644\u0639\u0645\u0644\u0627\u0621.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u064a\u0633\u0627\u0639\u062f \u0641\u064a \u0627\u0633\u062a\u0647\u062f\u0627\u0641 \u0639\u0645\u0644\u0627\u0621 \u0645\u062d\u062f\u062f\u064a\u0646 \u0648\u0631\u0641\u0639 \u0627\u0644\u0627\u0633\u062a\u0641\u0633\u0627\u0631\u0627\u062a \u0627\u0644\u0645\u0646\u0627\u0633\u0628\u0629 \u0641\u064a \u0627\u0644\u0648\u0642\u062a \u0627\u0644\u0635\u062d\u064a\u062d.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u0628\u0641\u0636\u0644 \u0627\u0644\u0627\u0633\u062a\u0637\u0644\u0627\u0639\u0627\u062a \u060c \u064a\u0635\u0628\u062d \u0627\u0644\u062a\u0631\u0643\u064a\u0632 \u0639\u0644\u0649 \u062e\u0637\u0629 \u0627\u0644\u0645\u0646\u062a\u062c \u0648\u0627\u062a\u062e\u0627\u0630 \u0642\u0631\u0627\u0631\u0627\u062a \u062a\u062e\u0635\u064a\u0635 \u0627\u0644\u0645\u0648\u0627\u0631\u062f \u0623\u0643\u062b\u0631 \u062d\u0643\u0645\u0629 \u0623\u0633\u0647\u0644.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u0632\u064a\u0627\u062f\u0629 \u0645\u0639\u062f\u0644\u0627\u062a \u0627\u0644\u0627\u0633\u062a\u0628\u0642\u0627\u0621 \u0645\u0646 \u062e\u0644\u0627\u0644 \u0625\u062f\u0631\u0627\u0643 \u0627\u0644\u0645\u0634\u0627\u0643\u0644 \u0627\u0644\u062a\u064a \u064a\u0648\u0627\u062c\u0647\u0647\u0627 \u0645\u062e\u062a\u0644\u0641 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645\u064a\u0646.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u064a\u0633\u0645\u062d \u0628\u0625\u062c\u0631\u0627\u0621 \u062a\u062d\u0644\u064a\u0644 \u0627\u0644\u0633\u0648\u0642 \u0642\u0628\u0644 \u0627\u0644\u0625\u0637\u0644\u0627\u0642. \u062a\u0639\u0631\u0641 \u0639\u0644\u0649 \u0627\u0644\u0645\u0632\u064a\u062f \u062d\u0648\u0644 \u0643\u064a\u0641\u064a\u0629 \u0627\u0633\u062a\u062e\u062f\u0627\u0645 \u0627\u0644\u062a\u0637\u0628\u064a\u0642\u0627\u062a \u0648\u0645\u064a\u0632\u0627\u062a\u0647\u0627 \u0627\u0644\u0645\u062d\u062f\u062f\u0629.<\/span><\/li>\n<\/ul>\n<h3><span style=\"font-weight: 400;\">\u0627\u0633\u062a\u062e\u062f\u0645 \u0646\u0645\u0627\u0630\u062c \u0627\u0644\u0627\u0633\u062a\u0637\u0644\u0627\u0639 \u0627\u0644\u0645\u0635\u063a\u0631 \u062f\u0627\u062e\u0644 \u0627\u0644\u062a\u0637\u0628\u064a\u0642 \u0644\u062c\u0645\u0639 \u0627\u0644\u0645\u0632\u064a\u062f \u0645\u0646 \u0627\u0644\u062a\u0639\u0644\u064a\u0642\u0627\u062a.<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">\u0641\u064a \u0645\u0639\u0638\u0645 \u0627\u0644\u0623\u062d\u064a\u0627\u0646 \u060c \u0647\u0646\u0627\u0643 \u0631\u062f\u0648\u062f \u0639\u0644\u0649 \u0627\u0644\u0627\u0633\u062a\u0637\u0644\u0627\u0639\u0627\u062a \u0627\u0644\u062f\u0642\u064a\u0642\u0629 \u062f\u0627\u062e\u0644 \u0627\u0644\u062a\u0637\u0628\u064a\u0642 \u0623\u0643\u062b\u0631 \u0645\u0646 \u0627\u0644\u0623\u0646\u0648\u0627\u0639 \u0627\u0644\u0623\u062e\u0631\u0649 \u0645\u0646 \u0627\u0644\u0627\u0633\u062a\u0637\u0644\u0627\u0639\u0627\u062a \u0644\u0623\u0646\u0647\u0627 \u0633\u0631\u064a\u0639\u0629 \u0648\u0633\u0647\u0644\u0629 \u0627\u0644\u062a\u0639\u0628\u0626\u0629. \u0644\u0630\u0644\u0643 \u060c \u064a\u0645\u0643\u0646\u0643 \u0627\u0644\u062d\u0635\u0648\u0644 \u0639\u0644\u0649 \u0627\u0644\u0643\u062b\u064a\u0631 \u0645\u0646 \u0627\u0644\u062a\u0639\u0644\u064a\u0642\u0627\u062a \u060c \u0645\u0645\u0627 \u064a\u062c\u0639\u0644\u0647\u0627 \u0623\u0643\u062b\u0631 \u062f\u0642\u0629 \u0648\u0645\u0648\u062b\u0648\u0642\u064a\u0629.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u0644\u0644\u062a\u0648\u0636\u064a\u062d \u060c \u0625\u0630\u0627 \u0643\u0627\u0646 \u0644\u062f\u064a\u0643 \u0645\u0639\u062f\u0644 \u0627\u0633\u062a\u062c\u0627\u0628\u0629 \u0628\u0646\u0633\u0628\u0629 20\u066a \u0645\u0646 1000 \u0634\u062e\u0635 \u0648\u0639\u064a\u0646\u0629 \u0643\u0628\u064a\u0631\u0629 \u0645\u0646 10000 \u0634\u062e\u0635 \u060c \u0641\u0633\u062a\u0643\u0648\u0646 \u0627\u0644\u062a\u0639\u0644\u064a\u0642\u0627\u062a \u0645\u0646 \u0627\u0644\u0646\u0645\u0648\u0630\u062c \u0627\u0644\u0643\u0628\u064a\u0631 \u0623\u0643\u062b\u0631 \u062f\u0642\u0629.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u0639\u0646\u062f \u062a\u0646\u0641\u064a\u0630 \u0627\u0633\u062a\u0637\u0644\u0627\u0639 \u0645\u0635\u063a\u0631 \u062f\u0627\u062e\u0644 \u0627\u0644\u062a\u0637\u0628\u064a\u0642 \u0628\u0634\u0643\u0644 \u0635\u062d\u064a\u062d \u060c \u064a\u0645\u0643\u0646\u0643 \u062c\u0645\u0639 \u0643\u0644 \u0627\u0644\u0628\u064a\u0627\u0646\u0627\u062a \u0627\u0644\u0623\u0633\u0627\u0633\u064a\u0629 \u0628\u0628\u0636\u0639 \u0646\u0642\u0631\u0627\u062a \u0648\u0627\u0644\u062d\u0635\u0648\u0644 \u0639\u0644\u0649 \u0631\u0624\u0649 \u062f\u0642\u064a\u0642\u0629 \u0648\u0642\u0627\u0628\u0644\u0629 \u0644\u0644\u062a\u0646\u0641\u064a\u0630.<\/span><\/p>\n<h2><span style=\"font-weight: 400;\">\u062d\u0627\u0644\u0627\u062a \u0627\u0633\u062a\u062e\u062f\u0627\u0645 \u0627\u0644\u0627\u0633\u062a\u0637\u0644\u0627\u0639\u0627\u062a \u0627\u0644\u062f\u0642\u064a\u0642\u0629 \u062f\u0627\u062e\u0644 \u0627\u0644\u062a\u0637\u0628\u064a\u0642<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">\u064a\u0645\u0643\u0646\u0643 \u0645\u0639\u0631\u0641\u0629 \u0645\u0646 \u064a\u0633\u062a\u062e\u062f\u0645 \u0645\u0646\u062a\u062c\u0643 \u0648\u0644\u0645\u0627\u0630\u0627 \u0628\u0645\u0633\u0627\u0639\u062f\u0629 \u062d\u0627\u0644\u0629 \u0627\u0633\u062a\u062e\u062f\u0627\u0645 \u0623\u0648 \u0645\u0633\u062d \u062f\u0642\u064a\u0642 \u062f\u0627\u062e\u0644 \u0627\u0644\u062a\u0637\u0628\u064a\u0642. \u064a\u0645\u0643\u0646 \u0623\u0646 \u062a\u0638\u0647\u0631 \u0647\u0630\u0647 \u0639\u0644\u0649 \u0634\u0627\u0634\u0629 \u0627\u0644\u062a\u0631\u062d\u064a\u0628 \u0623\u0648 \u0623\u062b\u0646\u0627\u0621 \u0627\u0644\u062a\u0633\u062c\u064a\u0644.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u0627\u0639\u062a\u0645\u0627\u062f\u0627 \u0639\u0644\u0649 \u0633\u0644\u0648\u0643 \u0627\u0644\u0639\u0645\u064a\u0644 \u060c \u064a\u0645\u0643\u0646 \u0625\u062c\u0631\u0627\u0621 \u0645\u0633\u062d \u0635\u063a\u064a\u0631. \u0639\u0646\u062f \u0625\u062c\u0631\u0627\u0621 \u0639\u0645\u0644\u064a\u0629 \u0628\u064a\u0639 \u0645\u0639\u064a\u0646\u0629 \u060c \u062a\u062a\u0644\u0642\u0649 \u0645\u0633\u062d\u0627 \u0635\u063a\u064a\u0631\u0627. \u0627\u0639\u062a\u0645\u0627\u062f\u0627 \u0639\u0644\u0649 \u0628\u062d\u062b\u0643 \u060c \u064a\u0645\u0643\u0646\u0643 \u062a\u0636\u0645\u064a\u0646 \u0627\u0633\u062a\u0637\u0644\u0627\u0639 \u0635\u063a\u064a\u0631 \u0641\u064a \u0643\u0644 \u0628\u0631\u064a\u062f \u0625\u0644\u0643\u062a\u0631\u0648\u0646\u064a \u0623\u0648 \u062f\u0641\u0639 \u0623\u0648 \u0631\u0633\u0627\u0644\u0629 \u0646\u0635\u064a\u0629 \u0642\u0635\u064a\u0631\u0629.<\/span><\/p>\n<h2><span style=\"font-weight: 400;\">\u062d\u0627\u0644\u0629 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645 1<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">\u064a\u0645\u0643\u0646 \u0623\u0646 \u062a\u062d\u0635\u0644 \u0627\u0644\u0627\u0633\u062a\u0637\u0644\u0627\u0639\u0627\u062a \u0627\u0644\u062f\u0642\u064a\u0642\u0629 \u0639\u0644\u0649 \u0645\u062f\u062e\u0644\u0627\u062a \u0627\u0644\u0639\u0645\u064a\u0644 \u062d\u0648\u0644 \u062c\u0648\u0627\u0646\u0628 \u0645\u0639\u064a\u0646\u0629 \u0645\u0646 \u0645\u0646\u062a\u062c\u0643 \u0623\u0648 \u0627\u0644\u0645\u0646\u062a\u062c \u0628\u0623\u0643\u0645\u0644\u0647 \u0639\u0644\u0649 \u0646\u0637\u0627\u0642 \u0623\u0648\u0633\u0639. \u064a\u0633\u0627\u0639\u062f\u0643 \u0639\u0644\u0649 \u062a\u062d\u062f\u064a\u062f \u0637\u0631\u0642 \u0644\u062a\u0639\u0632\u064a\u0632 \u0631\u0636\u0627 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0648\u0632\u064a\u0627\u062f\u0629 \u0642\u064a\u0645\u0629 \u0639\u0631\u0636\u0643.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u0625\u0646\u0647\u0627 \u0637\u0631\u064a\u0642\u0629 \u0633\u0631\u064a\u0639\u0629 \u0648\u0633\u0647\u0644\u0629 \u0644\u062c\u0645\u0639 \u0627\u0644\u062a\u0639\u0644\u064a\u0642\u0627\u062a \u0639\u0644\u0649 \u0635\u0641\u062d\u0629 \u0645\u0646\u062a\u062c \u0645\u0639\u064a\u0646\u0629.<\/span><\/p>\n<h2><span style=\"font-weight: 400;\">\u062d\u0627\u0644\u0629 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645 2<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">NPS \u0647\u064a \u0648\u0627\u062d\u062f\u0629 \u0645\u0646 \u0623\u0643\u062b\u0631 \u0627\u0633\u062a\u0637\u0644\u0627\u0639\u0627\u062a \u0645\u0634\u0627\u0639\u0631 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0634\u064a\u0648\u0639\u0627 \u0641\u064a SaaS. \u062a\u0642\u064a\u0633 \u0627\u0633\u062a\u0637\u0644\u0627\u0639\u0627\u062a \u0635\u0627\u0641\u064a \u0646\u0642\u0627\u0637 \u0627\u0644\u062a\u0631\u0648\u064a\u062c (NPS) \u0648\u0644\u0627\u0621 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 &#8211; \u0643\u064a\u0641 \u064a\u0634\u0639\u0631 \u0627\u0644\u0645\u0633\u062a\u0647\u0644\u0643\u0648\u0646 \u062a\u062c\u0627\u0647 \u0645\u0646\u062a\u062c\u0643.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u064a\u0642\u064a\u0645 CES \u0645\u062f\u0649 \u0633\u0647\u0648\u0644\u0629 \u0627\u0633\u062a\u062e\u062f\u0627\u0645 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645 \u0644\u0645\u064a\u0632\u0629 \u0623\u0648 \u0627\u0644\u0642\u064a\u0627\u0645 \u0628\u0623\u064a \u0634\u064a\u0621 \u0641\u064a \u0645\u0646\u062a\u062c\u0643 \u060c \u0645\u0645\u0627 \u064a\u0633\u0627\u0639\u062f\u0643 \u0639\u0644\u0649 \u0627\u0643\u062a\u0634\u0627\u0641 \u0645\u0635\u0627\u062f\u0631 \u0627\u0644\u0627\u062d\u062a\u0643\u0627\u0643.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">CSAT (\u062f\u0631\u062c\u0629 \u0631\u0636\u0627 \u0627\u0644\u0639\u0645\u0644\u0627\u0621) \u0647\u0648 \u0627\u0633\u062a\u0637\u0644\u0627\u0639 \u0623\u0643\u062b\u0631 \u062a\u062e\u0635\u0635\u0627 \u064a\u0637\u0644\u0628 \u0645\u064a\u0632\u0627\u062a \u0627\u0644\u0645\u0646\u062a\u062c \u0623\u0648 \u062a\u0639\u0644\u064a\u0642\u0627\u062a \u0627\u0644\u0645\u0633\u0627\u0639\u062f\u0629.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u064a\u0633\u0645\u062d \u0644\u0643 PMF \u0628\u0627\u0644\u062a\u0643\u064a\u0641 \u0645\u0639 \u0645\u062a\u0637\u0644\u0628\u0627\u062a \u0627\u0644\u0633\u0648\u0642. \u0645\u0627 \u0645\u062f\u0649 \u0639\u062f\u0645 \u0631\u0636\u0627\u0643 \u0625\u0630\u0627 \u0644\u0645 \u062a\u062a\u0645\u0643\u0646 \u0645\u0646 \u0627\u0633\u062a\u062e\u062f\u0627\u0645 \u0647\u0630\u0627 \u0627\u0644\u0645\u0646\u062a\u062c\u061f \u064a\u062d\u062f\u062f \u0647\u0630\u0647 \u0627\u0644\u0646\u0633\u0628\u0629.  <\/span><\/p>\n<h2><span style=\"font-weight: 400;\">\u062d\u0627\u0644\u0629 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645 3<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">\u0644\u0627 \u064a\u062a\u0645 \u062a\u0646\u0641\u064a\u0630 \u0645\u0646\u062a\u062c\u0627\u062a SaaS \u0623\u0628\u062f\u0627. \u064a\u0631\u064a\u062f \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0645\u0646\u0643 \u062a\u0642\u062f\u064a\u0645 \u0645\u064a\u0632\u0627\u062a \u062c\u062f\u064a\u062f\u0629.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u0642\u062f \u062a\u0633\u0627\u0639\u062f\u0643 \u0627\u0644\u0627\u0633\u062a\u0637\u0644\u0627\u0639\u0627\u062a \u0627\u0644\u0645\u0635\u063a\u0631\u0629 \u0641\u064a \u0627\u062a\u062e\u0627\u0630 \u062e\u064a\u0627\u0631\u0627\u062a \u062a\u0637\u0648\u064a\u0631 \u0627\u0644\u0645\u0646\u062a\u062c\u0627\u062a \u0627\u0644\u0645\u0633\u062a\u0646\u062f\u0629 \u0625\u0644\u0649 \u0627\u0644\u0628\u064a\u0627\u0646\u0627\u062a \u0648\u062a\u0648\u0633\u064a\u0639 \u0645\u0646\u062a\u062c\u0643.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u064a\u0645\u0643\u0646\u0643 \u0625\u0646\u0634\u0627\u0621 \u0627\u0633\u062a\u0637\u0644\u0627\u0639 \u0644\u0637\u0644\u0628 \u0645\u064a\u0632\u0629 \u0627\u0644\u0645\u0646\u062a\u062c \u064a\u0633\u0623\u0644 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645\u064a\u0646 \u0639\u0645\u0627 \u064a\u0641\u062a\u0642\u0631\u0648\u0646 \u0625\u0644\u064a\u0647 \u0648\u064a\u062d\u0627\u0648\u0644 \u062a\u062d\u0642\u064a\u0642\u0647. \u0648\u0645\u0639 \u0630\u0644\u0643 \u060c \u0645\u0646 \u0627\u0644\u0636\u0631\u0648\u0631\u064a \u0627\u0644\u062d\u0635\u0648\u0644 \u0639\u0644\u0649 \u062a\u0639\u0644\u064a\u0642\u0627\u062a \u0627\u0644\u0645\u0633\u062a\u0647\u0644\u0643\u064a\u0646 \u0639\u0644\u0649 \u0627\u0644\u0645\u064a\u0632\u0629 \u0627\u0644\u062c\u062f\u064a\u062f\u0629.<\/span><\/p>\n<h2><span style=\"font-weight: 400;\">\u0627\u0633\u062a\u0646\u062a\u0627\u062c<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">\u0644\u0630\u0644\u0643 \u060c \u062a\u062d\u062f\u062b\u0646\u0627 \u0639\u0646 \u0645\u0627\u0647\u064a\u0629 \u0627\u0644\u0627\u0633\u062a\u0637\u0644\u0627\u0639\u0627\u062a \u0627\u0644\u062f\u0642\u064a\u0642\u0629 \u062f\u0627\u062e\u0644 \u0627\u0644\u062a\u0637\u0628\u064a\u0642 \u0648\u0644\u0645\u0627\u0630\u0627 \u0642\u062f \u062a\u0631\u063a\u0628 \u0641\u064a \u0627\u0633\u062a\u062e\u062f\u0627\u0645\u0647\u0627.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u0639\u0646\u062f\u0645\u0627 \u064a\u062a\u0639\u0644\u0642 \u0627\u0644\u0623\u0645\u0631 \u0628\u0627\u0644\u0627\u0633\u062a\u0637\u0644\u0627\u0639\u0627\u062a \u062f\u0627\u062e\u0644 \u0627\u0644\u062a\u0637\u0628\u064a\u0642 \u060c \u0641\u0643\u0644\u0645\u0627 \u0643\u0627\u0646\u062a \u0623\u0642\u0635\u0631 \u0648\u0623\u0643\u062b\u0631 \u062a\u062d\u062f\u064a\u062f\u0627 \u060c \u0643\u0627\u0646 \u0630\u0644\u0643 \u0623\u0641\u0636\u0644. \u0644\u0644\u062d\u0641\u0627\u0638 \u0639\u0644\u0649 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645\u064a\u0646 \u0648\u0639\u062f\u0645 \u0627\u0644\u0627\u0628\u062a\u0639\u0627\u062f \u0639\u0646 \u062a\u062c\u0631\u0628\u062a\u0647\u0645 \u0641\u064a \u0627\u0644\u062a\u0637\u0628\u064a\u0642 \u060c \u064a\u062c\u0628 \u0639\u0644\u064a\u0643 \u0625\u062c\u0631\u0627\u0621 \u0627\u0633\u062a\u0637\u0644\u0627\u0639\u0627\u062a \u0642\u0635\u064a\u0631\u0629 \u0648\u0627\u0644\u0627\u0633\u062a\u0645\u0631\u0627\u0631 \u0641\u064a \u0627\u0644\u0642\u064a\u0627\u0645 \u0628\u0630\u0644\u0643 \u0639\u0646\u062f \u0627\u0644\u0636\u0631\u0648\u0631\u0629. \u0643\u0645\u0645\u0627\u0631\u0633\u0629 \u0645\u0648\u0635\u0649 \u0628\u0647\u0627 \u060c \u064a\u062c\u0628 \u0623\u0646 \u064a\u062d\u062a\u0648\u064a \u0643\u0644 \u0627\u0633\u062a\u0637\u0644\u0627\u0639 \u062f\u0627\u062e\u0644 \u0627\u0644\u062a\u0637\u0628\u064a\u0642 \u0639\u0644\u0649 1-2 \u0633\u0624\u0627\u0644 \u0641\u0642\u0637.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u0636\u0639 \u0641\u064a \u0627\u0639\u062a\u0628\u0627\u0631\u0643 \u062f\u0627\u0626\u0645\u0627 \u0623\u0646 \u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645 \u0636\u0631\u0648\u0631\u064a\u0629. \u064a\u0645\u0643\u0646 \u0644 QuestionPro \u062c\u0645\u0639 \u0627\u0644\u0645\u0639\u0644\u0648\u0645\u0627\u062a \u0641\u064a \u0627\u0644\u0648\u0642\u062a \u0627\u0644\u0641\u0639\u0644\u064a \u0628\u0633\u0631\u0639\u0629 \u062d\u0648\u0644 \u0622\u0631\u0627\u0621 \u0627\u0644\u0645\u0648\u0638\u0641\u064a\u0646 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