Customer Management: What it is, elements & Process to Follow
Customer management includes all the strategies, processes, and tools businesses use to attract, engage, and retain customers. It’s a comprehensive […]
Positioning Strategy: A Complete Guide for Your Market Plan
In marketing, a positioning strategy is like a special spotlight that shows how a brand is different from its competitors. […]
Synthetic Users: Product Development with User Research
Product research is changing, and you’re at the center of this change with synthetic users. These AI-powered virtual participants can […]
Product Positioning: Definition, Types, Strategies + Examples
Whether you’re a startup or an established company, launching a product comes with numerous challenges and tasks. Amidst the excitement, […]
Product Market Fit Survey: What it is + How to Conduct?
Imagine launching a product that’s just what your customers want, boosts sales, and ensures long-term business success. Sounds amazing, doesn’t […]
