Paper Surveys are finally dead
Paper Surveys are finally dead The prediction that paper surveys are finally dead is a bold one, but I think […]
Cooperation not Competition
In Business, we talk a lot about competition. We create “compete” strategies and work to undermine other companies’ products and […]
Individualized Mass?
Am I the only one that finds irony in the fact that thousands of people stand in the SAME line […]
To ask or not to Ask? That is the question.
There are two broad schools of thought – “Listening to your customers is the most important activity you can do” […]
Marketing’s Acupressure Problem
Peanut-Buttered Marketing has little hope for success. Marketing that stems from the “meridian” philosophy of early Chinese medicine is the […]
