Double Opt In vs. Single Opt In: Which is Better for Building Your List?
One of the reasons we do surveys is to try and figure out what’s important to our customers – so […]
Search Engine Marketing Secret #1: Build Your Site With Search Marketing in Mind
If you’ve already invested money in doing customer research on your web site, but you’re still not getting the results […]
Can You Create Delighted Customers With Just One Voice Mail?
Can “being human” actually differentiate your business and actually endear your customer to you? Zane Safrit, the author of today’s […]
Cross Media Marketing is a Great Way to Get Customer Information
Have you ever considered using direct mail as a way of gathering demographic and psychographic information? If not, then this […]
Take the TRAITS Survey and See What Really Drives Choice
As marketers, the holy grail of any survey method or model would have to be something that could help us […]
