Awareness Stage: What it is, Strategies + Content Types
Customers nowadays don’t just buy something randomly. They investigate and evaluate before making a sales contact. That journey is known […]
Customer Experience
Welcome to the Customer Experience blog!
Here you will find all the topics related to CX, such as:
-Tuesday’s CX Thoughts – A blog written by Ken Peterson
-Information about NPS, NPS+, CSAT, CX Surveys, Customer Feedback Loop
-Guides to measure and improve CX
And more!
Customer Buying Process: What it is, Importance + 5 Stages
Before making a purchase, people go through several different stages unique to each purchase. Businesses often try to figure out […]
Customer Attention: What it is, Tips & Best Practices
Customer attention is a sign of brand relevance. Take a closer look at how and why customers interact with your […]
Customer Experience vs User Experience: The Differences
What is Customer experience vs user experience? Although they differ, they ensure customers have the best possible experiences when using […]
B2B Buyer Journey: What it is, Stages + How to Mapping it
Analysis and mapping of the b2b buyer journey are not new. It is a common marketing tactic. But despite its […]
