You Can’t Please Everyone — Tuesday CX Thoughts
A few weeks ago, I wrote about “mass personalization.” The idea that you can make a mass message feel personal […]
CX
The Evolution of Customer Experience — Tuesday CX Thoughts
Optimizing individual touch points to improve experience is no longer enough. To truly inspire customers and build long-term relationships, companies […]
User Behavior Analytics: What it is, Importance, Uses & Tools
User Behavior Analytics (UBA) is a process and technique for tracking and analyzing user interactions with systems and applications. By […]
User Behavior: What it is, How to Understand, Track & Uses
User behavior is crucial to understanding how people interact with digital platforms. It refers to the actions and patterns of […]
Mass Personalization is not Personalization! — Tuesday CX Thoughts
Customers can be demanding. They want a good price. They want variety. They want fast service. They want personalization. They […]
