Types of Market Research: 10 Effective Methods
Either if you’re a company or market researcher, one of the most important things to understand is the different types […]
Market Research
Categorical Data: Definition, Types, Features + Examples
When researchers study a concept, they need to gather data about it. This data can take many forms and represent […]
Customer Data: What it is, Types & Collection Methods
Customer data can provide valuable insights into the demographics that interact with a brand. Businesses can use this information to […]
Behavioral data: What is it, Importance, Types & Examples
Organizations use the tried-and-true method of customer behavior observation to learn about consumer purchasing patterns. Understanding your audience is essential […]
Psychographic Data: Definition, Types & Ways to Collect
We want to know our customers. Marketing professionals share the goal of knowing and understanding our audiences like family. That […]
