Consumer pulse: Bifocal optimism & questioning the American Dream
It is safe to say that COVID-19 has had an immeasurable impact on the global economy. But closer to home, […]
Market Research
Concept Testing: Definition, Methods & Examples
As a product manager, I get requests for adding new features to our existing products daily. Along with that, people […]
The future of market research: 2020 and beyond
With no ability to foresee the COVID-19 pandemic and its effects on all of us in both our personal and […]
Cross-tabulation in research
Have you ever wanted to take your survey data and discover patterns and relationships between your audience groups, but aren’t […]
Now use the block flow to apply logic and display questions randomly
The success of a research project is based on the insights gained from it. The decisions taken based on the […]
