Are Your Respondents Suffering from Choice Fatigue?
I just saw this interesting article on the Neuromarketing Blog about choice fatigue. They cite several studies showing that customers […]
QuestionPro
SurveySwipe Project from 2011 State of the Union Address a BIG HIT
One of the really exciting things about the DIY Marketing research space is the data democratization of tools and technologies […]
Business to Business Marketing Trends for 2011
2011 is here and that means B2B marketing professionals are in the final stages of evaluating plans and have allocated […]
How To “Engineer” Your Unstructured Data
Engineers are all about structure. Especially the civil engineers. I should know. I’m married to one. It’s fascinating (and boring […]
How to Present Research: Bring Flowers to Your Presentation!
When presenting the dry subject of research, research methodology and research results it is a real challenge to keep your […]
