Google Forms and QuestionPro are leaders in their categories. When starting a project, it’s normal to feel unsure about which service will help you get the best results. That’s why this comparison of Google Forms vs QuestionPro can help you choose the one that best fits your needs and projects.
Google Forms and QuestionPro are top survey tools with great features. This article compares the key aspects of both tools and explains why QuestionPro will be the best choice for you.
The Overview: Google Forms vs QuestionPro
Google Forms and QuestionPro are useful online survey tools with different features and services. These differences affect which one you will choose.
Google Forms is better for tasks that need a form, like collecting purchase orders or event registrations. On the other hand, QuestionPro is better for surveys, which are used to collect detailed feedback or opinions. The line between forms and surveys isn’t clearly defined, but this is the general difference.
There’s more to know about these tools. Keep reading for a detailed explanation, but here’s a quick overview of their features.
Google Forms offers online survey creation free of cost and simpler to use.
Google Forms is a free tool available to anyone with a Google account. It has a simple, easy-to-use design similar to other Google apps and works well with other Google services.
Google Forms is easy to use with just a Google account, so if you already have Gmail, you don’t need to create a new account. Although it lacks advanced features, it has basic survey features.
- No extra sign-up steps are needed if you use Gmail.
- You can start from scratch or use basic survey templates.
- It has basic form logic and design options.
- You can view responses in various formats and export them to Google Sheets.
QuestionPro offers advanced survey creation with free and paid plans.
QuestionPro has both free and paid plans with extra features. It has a more detailed and customizable design, which can give you more flexibility in designing surveys. It also works well with many third-party applications.
QuestionPro offers an easy way to create surveys with advanced features. You can select a survey type, provide details, choose a template, and upload your logo. QuestionPro also allows you to use QxBot, an AI feature that can generate questions according to your topic and make the creation process more efficient.
- Features that automate survey creation.
- Different types of advanced questions.
- More advanced customization options.
- Option to Import questions.
- Analytics and reporting.
- Offline data collection.
Google Forms vs QuestionPro: Key Differences
Although both platforms meet the basic needs of anyone looking to conduct surveys, each one has special features that suit different users. Here’s a comparison of the main features of both tools to help you decide which is best for you.
Feature Comparison of Google Forms vs QuestionPro
If you have a Google account, you can use Google Forms for free with no restrictions. Let’s have a look at the features offered by Google Forms:
01. Images and Backgrounds
- Google Forms: You can add any picture, like your company logo, as a header and change the background color. You can also insert images directly from Google Images.
- QuestionPro: Offers extensive customization, including adding logos, custom backgrounds, and branding elements to match your company’s style. You can insert images into surveys, though options may be more limited than paid plans.
02. Fonts
- Google Forms: Allows you to adjust the font and size of text for headers, questions, and other elements.
- QuestionPro: Provides basic font customization options, including selecting from a range of fonts and adjusting sizes for different text elements.
03. Pre-made Survey Templates
- Google Forms: Offers 17 free templates.
- QuestionPro: Provides a vast library of templates across various industries and use cases, which can be customized extensively to fit specific needs.
04. Question Types
- Google Forms: Offers all 11 question types for free.
- QuestionPro: Provides over 30 question types for free, such as multiple-choice, open-ended, Likert scale, and more. Advanced question types are restricted to higher-tier plans.
05. Logic
- Google Forms: Includes basic logic features.
- QuestionPro: Includes basic logic features like skip logic and branching, allowing for simple conditional paths within surveys. Higher-tier plans offer advanced conditional logic features for more personalized and complex survey paths.
06. Responses
- Google Forms: Has no limit on the number of responses you can collect.
- QuestionPro: Typically offers a range of response limits depending on the plan. Higher-tier plans allow for unlimited responses, along with additional features like respondent tracking and response validation.
07. Questions per Survey
- Google Forms: Allows you to ask as many questions as you want.
- QuestionPro: Allows unlimited questions per survey, though there may be some restrictions compared to paid plans.
08. Exporting Responses
- Google Forms: Lets you save responses to Google Sheets and export responses to CSV and Excel formats. Integration with other platforms, such as Google Sheets, may be limited in the free plan.
- QuestionPro: Enables exporting responses to CSV and Excel formats. Integration with other platforms, such as Google Sheets, may be limited in the free plan.
QuestionPro Helps You Develop Surveys Better.
Although Google Forms provides many basic features, QuestionPro survey software includes every feature you may need.
01. Advanced Question Types
- Conjoint Analysis: Understand consumer preferences and trade-offs.
- Heatmap Questions: Analyze data on visual elements.
- MaxDiff Analysis: Identify the most and least important factors for respondents.
- Net Promoter Score (NPS): Measure customer loyalty and satisfaction.
- Van Westendorp: Evaluate acceptable price ranges.
- Gabor Granger: Determine optimal price points.
02. Enhanced Logic and Customization
- Advanced Logic: Complex skip logic, branching, and piping for personalized survey paths.
- Custom Scripting: Implement custom JavaScript for unique survey functionality.
03. Survey and Data Management
- Multilingual Surveys: Create surveys in multiple languages with automatic translation options.
- Survey Cloning and Versioning: Easily duplicate surveys and manage different versions.
- Panel Management: Manage respondent panels for targeted surveys.
04. Collaboration and Workflow:
- Team Collaboration: Share surveys and collaborate with team members with role-based access.
- Approval Workflow: Implement approval processes for survey deployment.
05. Advanced Analytics and Reporting:
- Real-Time Dashboards: Customizable dashboards for real-time data visualization.
- Text Analysis: Analyze open-ended responses using sentiment analysis and word clouds.
- Trend Analysis: Track and identify patterns over time.
- Cross-Tabulation: Perform advanced data segmentation and comparison.
06. Integration and API:
- API Access: Integrate with other systems and automate workflows using QuestionPro’s API.
- CRM and Marketing Automation Integration: Seamless integration with Salesforce, Marketo, HubSpot, and other platforms.
07. Data Security and Compliance:
- Enhanced Security Features: Advanced data encryption, single sign-on (SSO), and two-factor authentication (2FA).
- Compliance Support: Features to support GDPR, HIPAA, and other regulatory requirements.
08. Offline and Mobile Surveys:
- Offline Data Collection: Collect responses without an internet connection and sync data later.
- Mobile App: Dedicated mobile app for survey creation and data collection on the go.
09. Respondent Experience Enhancements:
- Custom Thank You Pages: Redirect respondents to custom pages after survey completion.
10. QuestionPro Research Suite
QuestionPro Research Suite is customized for businesses looking to solve complex research questions and gain deep market insights. This is ideal for organizations that require comprehensive research tools and access to a vast pool of respondents.
The Research Suite empowers businesses to conduct detailed analyses, optimize their products and services, and make data-driven decisions to stay ahead in the market. Features of QuestionPro Research Suite are:
- MaxDiff analysis
- Conjoint analysis
- A/B testing
- Community management platform
- Access to 22+ million respondents
11. QuestionPro CX
QuestionPro CX is designed to help businesses deliver exceptional customer experiences by leveraging advanced analytics and feedback tools. This is ideal for companies that want to identify key influencers, areas for improvement, and new opportunities to enhance customer satisfaction.
By sharing actionable insights, businesses can provide a high-caliber customer experience that fosters loyalty and positive word-of-mouth. Features of QuestionPro Customer Experience are:
- Promoter amplification
- Sentiment analysis
- Detractor recovery
- API integration
12. QuestionPro Workforce
QuestionPro Workforce is designed to help businesses enhance their organizational culture and employee engagement through comprehensive survey and analytics tools. It is ideal for companies that prioritize employee satisfaction and aim to foster a supportive and productive workplace environment.
The workforce plan focuses on continuous feedback and wellness monitoring, providing the insights needed to improve employee morale, retention, and overall productivity. Features of QuestionPro Workforce include:
- Employee engagement surveys
- Employee wellness oversight
- Continuous employee feedback collection
Pricing of Google Forms vs QuestionPro
Google Forms and QuestionPro have quite different pricing models. QuestionPro offers several plans, including a free version with limited features, whereas Google Forms is entirely free.
- Google Forms is free, making it a budget-friendly choice for individuals and small businesses. It works well with other Google Workspace tools, which is great if you already use those services.
- QuestionPro has several pricing options. The Essentials plan is free and includes basic features to help businesses connect with customers. It’s ideal for businesses looking for a cost-free and efficient way to create online surveys. The free license is unlimited, and you can upgrade to premium plans starting at $99 whenever you want.
Google Forms vs QuestionPro: Which One to Choose?
Google Forms and QuestionPro are popular tools for collecting data and conducting online surveys. Choosing between them depends on what you need and prefer.
Google Forms is great for quick surveys and basic data collection, especially if you already use other Google products. On the other hand, QuestionPro offers more advanced features and customization, which makes it suitable for more complex surveys and professional use.
When deciding which survey tool to use, consider the following factors:
- Survey Features
- Price
- User-Friendly Interface
- Analytics and Reporting Tools
- Integrations
Why Choose Google Forms?
If you’re looking for a free and easy-to-use tool to create surveys, quizzes, or forms for collecting data, this is ideal. It’s great for personal use, educational purposes, and basic business tasks.
Why Choose QuestionPro?
If you need advanced survey options, detailed customization, and powerful data analysis tools, QuestionPro is a great choice. It’s perfect for businesses, researchers, and anyone needing detailed insights from their surveys.
QuestionPro isn’t just for collecting data and making surveys. It offers advanced features and platforms to manage any project. Whether you’re doing extensive research or just a quick survey, QuestionPro has the right tools to help you conduct your research efficiently.
Why Choose QuestionPro Over Google Forms?
Google Forms is great for basic data collection and simple surveys because it’s easy to use and free. However, QuestionPro is better if you need advanced features and more customization. It offers tools for detailed research, thorough analytics, and better respondent engagement.
If you need more than basic survey features, like advanced analytics or extensive customization, QuestionPro is the best option. It meets complex research needs and provides the flexibility and tools for professional-level survey creation and further analysis.
To find the best survey builder, look at the features of QuestionPro survey software. It will make your choice easy. You can start using it for free, just like Google Forms. You get access to the Essentials license at no cost. Plus, you can try out all the features for 15 days without needing a credit card or facing any limitations.
