{"id":784490,"date":"2017-04-18T05:56:40","date_gmt":"2017-04-18T05:56:40","guid":{"rendered":"https:\/\/www.questionpro.com\/blog\/lindagine-net-promoter-score-nps-perche-la-vostra-azienda-ne-ha-bisogno-e-subito\/"},"modified":"2017-04-18T05:56:40","modified_gmt":"2017-04-18T05:56:40","slug":"lindagine-net-promoter-score-nps-perche-la-vostra-azienda-ne-ha-bisogno-e-subito","status":"publish","type":"post","link":"https:\/\/www.questionpro.com\/blog\/it\/lindagine-net-promoter-score-nps-perche-la-vostra-azienda-ne-ha-bisogno-e-subito\/","title":{"rendered":"L’indagine “Net Promoter Score” (NPS) – Perch\u00e9 la vostra azienda ne ha bisogno e subito!"},"content":{"rendered":"

\"immagine\"<\/p>\n

“I miei clienti sono abbastanza soddisfatti da condividere il mio marchio con amici e colleghi? Posso ottenere una diffusione organica attraverso i miei clienti esistenti?”. – Queste sono le domande a cui risponde la domanda di indagine sui clienti pi\u00f9 collaudata e accettata del settore: la domanda sul Net Promoter Score<\/a>!<\/p>\n

Perch\u00e9 la vostra azienda ha bisogno di misurare il Net Promoter Score?<\/strong><\/p>\n

Per un’azienda, qualsiasi azienda, non c’\u00e8 nulla di pi\u00f9 prezioso, in termini di fattori di guadagno, del marketing organico. In altre parole, un aumento della consapevolezza dei consumatori e delle vendite grazie alle raccomandazioni dei clienti attuali.<\/p>\n

Ma come si fa a sapere chi sono questi clienti? Se i clienti sono i promotori del vostro marchio, come potete sfruttare questa conoscenza per aumentare le azioni di brand awareness? Cosa potete fare per identificare e prevenire il distacco e l’abbandono del marchio?<\/p>\n

\u00c8 qui che la domanda, la misurazione e l’analisi del Net Promoter Score possono essere la risorsa pi\u00f9 preziosa per la vostra azienda.<\/p>\n

Il Net Promoter Score<\/a> \u00e8 l’ancora di salvezza della vostra strategia di customer experience. \u00c8 la misura pi\u00f9 precisa e orientata ai dati della popolarit\u00e0 e della condivisibilit\u00e0 del vostro marchio. La domanda sul Net Promoter Score \u00e8 stata testata dal settore per oltre un decennio, a partire dal 2003, e con l’espansione della tecnologia, il suo utilizzo e l’inevitabile importanza per la strategia di crescita aziendale sono cresciuti in modo esponenziale.<\/p>\n

Tuttavia, mentre porre la domanda \u00e8 facile, non lo \u00e8 analizzare le risposte in blocco. Questo \u00e8 il fondamento stesso di ci\u00f2 che intendiamo come big data e della relativa analisi.<\/p>\n

Perch\u00e9 QuestionPro CX?<\/strong><\/p>\n

QuestionPro CX<\/a> \u00e8 la piattaforma di misurazione dell’esperienza del cliente pi\u00f9 avanzata, alimentata da sondaggi online e fornita attraverso analisi avanzate e approfondimenti orientati ai dati.<\/p>\n

CX \u00e8 dotato non solo di un potente cruscotto per la misurazione del Net Promoter Score, ma anche di un’analisi comparativa NPS configurabile in base alle linee di prodotto\/servizio, di un’analisi NPS basata sulla geo-localizzazione e di un benchmarking NPS con grafici e tendenze completi!<\/p>\n","protected":false},"excerpt":{"rendered":"

“I miei clienti sono abbastanza soddisfatti da condividere il mio marchio con amici e colleghi? Posso ottenere una diffusione organica […]<\/p>\n","protected":false},"author":70,"featured_media":590680,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","footnotes":""},"categories":[1085],"tags":[],"yoast_head":"\nL'indagine "Net Promoter Score" (NPS) - Perch\u00e9 la vostra azienda ne ha bisogno e subito! | QuestionPro<\/title>\n<meta name=\"description\" content=\""I miei clienti sono abbastanza soddisfatti da condividere il mio marchio con amici e colleghi? 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