QuestionPro hosted our annual user conference – XDay, for our customers in North America on Tuesday, October 27, 2020. It […]
XDay 2020 North America Recap
How will transactional NPS shape the future of CX?
Transactional NPS is an indicator that aims to know customer satisfaction at a more granular level; that is, it offers […]
Market research vs. marketing research – Know the difference
Have you ever put thought into the difference between market research and marketing research? They sure sound similar, but and […]
Six reasons to choose an alternative to Alchemer
Like everything else, market research is also seeing a shift in trend due to obvious reasons. The coronavirus has transformed […]
What is Gabor-Granger? Definition, Questions and Examples
What is the Gabor-Granger pricing method? The Gabor-Granger pricing technique is defined as a pricing question used in survey research […]
