Have you ever considered using direct mail as a way of gathering demographic and psychographic information? If not, then this […]
Cross Media Marketing is a Great Way to Get Customer Information
Take the TRAITS Survey and See What Really Drives Choice
As marketers, the holy grail of any survey method or model would have to be something that could help us […]
The Looking Zone
Today’s guest post is by Maria Duron, the chief buzz officer, coach and speaker with buzz2bucks.com. Research numbers give us so […]
How is Marketing Like Popping Corn?
Today’s guest blogger is Chris Brown. Chris helps small and medium sized companies improve their marketing to get better sales results. […]
Why You Can’t Ignore TURF Analysis
TURF analysis is a very powerful technique to estimate market potential for a particular product or service. Let’s use an […]