It’s not always the economy, and you’re not stupid. The marketing process is a lot like the laws of physics, […]
Search Results for: focus group
Is it Still Research if it Doesn’t Look Like a Survey?
Brains really don’t like change. Your brain thinks that if you change something a mastodon will suddenly come out of […]
Using Customer Research Panels and Mobile Research to Keep Conversations Alive
Over the past weekend, I took a really interesting communications course. We were exploring the nature of conversations. I won’t […]
The Power of Asking “What if” and “So What”
How many times have you run across an innovative product and service and thought “Why didn’t I think of that?!” […]
Hot Trends in Business to Business Marketing
The DIY Marketing Trends is a hot hot hot topic these days — in fact, if you want to make […]