Consumer profiling is essential to marketing to target the proper customers and communicate effectively with them. It can lead to […]
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Types of Market Research: 10 Effective Methods
Either if you’re a company or market researcher, one of the most important things to understand is the different types […]
Customer Data: What it is, Types & Collection Methods
Customer data can provide valuable insights into the demographics that interact with a brand. Businesses can use this information to […]
Psychographic Data: Definition, Types & Ways to Collect
We want to know our customers. Marketing professionals share the goal of knowing and understanding our audiences like family. That […]
Situation Analysis: Importance & Easy Guide 2024
Before making a marketing plan, you should do a situation analysis to determine how well your business is doing. This […]