The Green agenda is on the forefront of everyone’s mind these days. Not only for the obvious environmental reasons of […]
Search Results for: focus group
How to Use Crowd Sourcing Tools to Enhance or Replace Focus Groups
Focus groups are probably the most important, yet most overlooked component of a market research plan. Having a group of […]
Target Group vs Target Audience: Strategic Marketing Success
In the dynamic marketing landscape, understanding the nuances between target group vs target audience is crucial for developing effective strategies. […]
Thales Group and Its Revolutionary Passenger Satisfaction Technology
The passenger experience is crucial in modern air travel as it can be a make-or-break factor for attracting and retaining […]
CX Strategy: Is Your Focus Right? — Tuesday CX
Customer experience is the buzzword in most organizations these days, with most organizations indicating that customer experience is very important. […]
