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Research Suite
Quasi-Experimental Design: What it is, Types & Examples
When it comes to research, experiments are often the gold standard for finding cause-and-effect relationships. But what if you can’t…
Prospective vs Retrospective Studies: Key Differences to Know
Understanding prospective vs retrospective studies is essential when conducting research. These two approaches are widely used in fields like clinical…
Hypothesis Testing: What it is, Types, Steps & Examples
Have you ever faced a situation where you needed to decide based on data but weren’t sure how to confirm…
The Impact Of Synthetic Data On Modern Research
The challenge is clear: traditional data gathering can be time-consuming, costly, and often limits the research scale. The solution? Synthetic…
Companies are losing $ billions with gaps in market research – are you?
Knowledge is power, but what is poor knowledge management? Blast from the past I used to work for a global…
Large Data Sets: Definition, Types, Challenges, & Solutions
Large data sets are becoming crucial for organizations, researchers, and businesses. These data sets offer valuable information that can help…
Survey Software
Baseline Survey: What is, Purpose, Process, & Best Practices
In any research or project, knowing where you are at the beginning is just as important as tracking progress. This…
Survey Management System: Key Features Every Business Needs
Feedback is more important than ever when seeking customer opinions, employee insights, or market research. Luckily, there are surveys are…
Reference Bias: Identifying and Reducing in Surveys and Research
Reference bias is a hidden but influential factor that can affect the accuracy of research, surveys, and data analysis. It…
Edit survey: A new way of survey building and collaboration
Surveys form the basis of successful market research projects and insights management. Agile surveys are needed to develop research studies…
Pulse Surveys vs Annual Employee Surveys: Which to Use
Understanding employee sentiment is crucial for fostering a positive and productive environment. Pulse surveys vs annual employee surveys each offer…
Alchemer vs SurveyMonkey: Which Survey Tool Is Best for You
When it comes to online survey tools, businesses often look for platforms that provide ease of use, powerful features, and…
CX
Realizing Your Opportunities — Tuesday CX Thoughts
January can be an interesting time of year. At times you can feel a general malaise from trying to catch…
QuestionPro Journey Management: 2024 Review — Tuesday CX Thoughts
Happy New Year! In last week’s Tuesday CX thoughts, we recapped our CX product highlights from 2024 and briefly touched…
QuestionPro CX: A Review of 2024 ◁◁
In a recent conversation, we were discussing what it means to reach the end of a year. Growing up, most…
12 Best Customer Experience Platforms to Explore in 2025
Customers have endless options at their fingertips, so how do you ensure every customer interaction is exceptional? Customer experience platforms…
Affective State: Types, Applications & Impact in Research
Have you ever wondered how your emotions shape the way you think, behave, or make decisions? One moment, you might…
Chief Customer Officer: Responsibilities, Benefits, & Impact
It’s no longer enough to offer a good product or service simply. Customers have higher expectations than ever before, and…
Workforce
Lattice Alternatives: Choosing the Right Tool for Your Business
Choosing the right platform to manage employee performance and engagement can feel like searching for a needle in many options.…
10 Perceptyx Alternatives for Effective Workforce Insights
When it comes to understanding your employees, gathering meaningful feedback is crucial. Companies often turn to platforms like Perceptyx to…
2024 QuestionPro Workforce Year in Review
Our mission at QuestionPro Workforce continues to be centered on empowering organizations to create thriving workplace cultures. Listening to employees…
QuestionPro Workforce Has All The Feels – Release of the New Sentiment Analysis
When it comes to knowing what employees have in their hearts and minds, it can be complex to unpack. Year…
CultureAmp vs Qualtrics: The Best Employee Experience Platform
Employee experience platforms are essential tools for gathering feedback, fostering engagement, and ultimately driving a culture of continuous improvement. When…
QuestionPro Workforce Turned Up the Heat 🔥
One of the most frequently used analytics in the QuestionPro Workforce platform is the heatmap. To make sure our clients…
Live Polls
15 Interactive Presentation Games to Engage Your Audience
In the world of presentations and public speaking, engaging your audience is crucial. A captivating…
Most Popular Classroom Polls for Student Engagement and Feedback
Engaging students in the classroom has always been a priority for educators. In today’s digital…
31 Most Popular TV and Movie Trivia Templates of All Time
In the ever-evolving world of entertainment, there’s always something new to watch: a beloved TV…
23 Most Popular Food and Drink Trivia Templates of All Time
Fast food, an integral part of modern culture, has left an indelible mark on our…
Popular poll questions with examples and samples
Popular poll questions with samples Polls are quick and easy market research surveys that gauge…
Top 10 Quizlet Alternatives & Competitors in 2025
Quizlet can be a fun way for your team to spend some time together. As…
Communities
Top 7 Focus Group Software for Comprehensive Research in 2025
It’s important to include qualitative research in long-term studies to really understand a community. Companies…
10 Best Online Community Platforms in 2025
Many businesses have realized the potential of online communities for cultivating client connections, offering varying…
Market Research Participants: What They Are + Steps
Finding the right Market Research Participants for your research studies can be challenging. That’s why…
Digital Ethnography: Turning Research Inside-Out
Why are we just now paying attention to such an essential aspect of our consumer…
Insight Community: How to Maximize Your Data
Implementing an insight community has recently become the most widely used research method. There is…
Audience Research: Level up your Market Research Game
Have you ever wondered what’s the role of your audience in research? Can you identify…
Audience
2024 Presidential Election Polls: Harris vs. Trump
With the 2024 U.S. presidential election fast approaching, recent polls shed light on voter preferences…
Top 10 Dynata Alternatives & Competitors
Despite being a significant player in the market research industry, Dynata and its clients have…
Target Audience Analysis: What is it, Steps to follow
Understanding and recognizing your target audience is the most important step in any successful marketing…
Market Research Participants: What They Are + Steps
Finding the right Market Research Participants for your research studies can be challenging. That’s why…
Selection Bias: What it is, Types & Examples
Researchers may need help with findings that don’t match the realities of the target community.…
Undercoverage Bias: How to Avoid it in Survey Research
Convenience sampling is one of the most common forms of sample selection bias when conducting…
LATEST POSTS
Discover the latest posts on our blog
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How Many Survey Responses Do I Need in Survey Sample Sizes?
“How many survey responses do I need in survey sample sizes?” Today’s guest post by Gary Angel explores the critical […]
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How to use social media to supplement your research
Let’s talk about research If you’ve been in the market or customer research business for longer than 20 years, then […]
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How to Uncover Your Company’s Competitive Advantage
Today’s guest post is by Ivana Taylor, President of Third Force Marketing a boutique strategic marketing firm that helps companies […]
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4 New Ways to Use Twitter to Find New Opportunities
Today’s guest post is by Stephani McKee from Whistletree Conferencing. Whistletree provides free and toll free (800) conferencing as well […]
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Correlation isn’t Causality
I came across a published report recently that made me wonder why people persist in reporting that there is a […]
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