QuestionPro’s research process:
Our research process is rooted in understanding your decisions, which leads to clear action and prescriptive guidance.
Understand your business: We take time to understand your business and industry to ensure a proper assesement of your greatest challenges.
Define business questions: We formalize your business questions and issues which keeps the research and insights relevant.
Proper method application: We align your business questions to the proper research and statistical method to ensure you can take the proper action.
Reporting: We deliver a comprehensive report focused around answering your business questions and supporting your decision making.
Knowledge transfer: We take a consultative approach throughout the process, so you can conduct the research on your own.