Create age-gated surveys

Businesses, researchers, and organizations use age-gating to prevent minors from participating in surveys that require age eligibility.

QuestionPro provides age-gating tools that allow researchers and organizations to verify respondents' ages before granting survey access. Whether ensuring compliance with industry regulations or targeting specific age groups, our platform offers flexible and secure age verification options.

With geolocation logic baked right into the tool, QuestionPro supports age-gating for countries based on local federal laws, policies, and regulations. Based on IP-logic, age gating is activated for survey responses from a certain geographic location. You can also manually turn on age-gating in your survey research.

Example of age-verification in surveys

Uses of age gating in surveys

Age gating ensures that only respondents within the desired age range can access surveys, protecting businesses from compliance risks while improving data accuracy. Below are the key applications of QuestionPro’s age-gating feature across industries.

• Regulatory compliance for data collection: Industries such as alcohol, tobacco, gambling, and pharmaceuticals must verify respondents' ages to comply with COPPA, GDPR, CCPA, and industry-specific regulations. Age gating ensures that underage individuals cannot access surveys that require legal age verification.


• Market research for age-specific products: Brands conducting age-sensitive market research can use QuestionPro’s age-gating feature to filter out respondents who do not belong to the intended demographic, ensuring insights from the correct audience. This is essential for industries like gaming, entertainment, and cosmetics.


• Academic and educational research: Researchers conducting studies on minors or specific age groups can implement age screening to qualify respondents accordingly. This ensures ethical data collection practices and aligns with institutional research board (IRB) guidelines.


• Screening for age-appropriate content: Companies distributing age-restricted content—such as financial services, adult education, and entertainment platforms—can ensure that only eligible respondents can access certain survey sections or marketing campaigns.


• Personalized user experiences: With dynamic survey flows, businesses can create age-specific content, redirect underage respondents, or customize survey questions based on the participant’s age, ensuring a more relevant and engaging experience.

By leveraging QuestionPro’s age-gating tools, organizations can maintain compliance, collect more reliable data, and create a better user experience tailored to their audience.

How does QuestionPro support age-gating and age verification?

QuestionPro enables organizations to implement customizable age verification mechanisms, ensuring compliance and data accuracy.

• Flexible age verification methods: Organizations can set minimum age requirements before respondents can access a survey. Options include:


• Self-reported age verification (respondents enter their birthdate or age).


• Hard age restrictions (automatic disqualification if underage).


• Compliance with industry regulations: Age gating helps organizations comply with COPPA, GDPR, and CCPA, ensuring that data collection meets legal requirements for age-restricted surveys.
• Seamless user experience: Our age verification process is integrated directly into surveys, allowing for a smooth and user-friendly experience without disrupting the participation flow.


• Customizable age restrictions: With dynamic logic and customizable survey flows, organizations can:


• Redirect underage respondents to a different message or survey.


• Collect anonymous demographic data without storing personally identifiable information (PII).

Advantages of using age-gating in your QuestionPro surveys

Some distinct advantages of using age-gating in your QuestionPro surveys, are:

• Built-in age verification tools for regulatory compliance.


• Seamless and flexible setup to match research needs.


• Secure access controls to prevent unauthorized participation.


• Customizable options to enhance respondent experience.


• By integrating age-gating into your surveys, you can ensure responsible data collection while maintaining compliance with age-related regulations.

How to use age-gating surveys with QuestionPro

To use the age-gating feature, read our help-file on age-gating in QuestionPro surveys.