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Measurement Scales For Your Surveys

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Easily Include Measurement Scales With Your Survey Questions On QuestionPro. Sign Up Today For A Free Account!

What is a measurement scale? Measurement scales are provided for respondents to rate a particular subject using predefined answers. There are few different types of measurement scales that you can implement in your surveys. Although they may not give detailed analysis, they can provide a quick, general idea for certain measures. With QuestionPro, you can easily create surveys that implement different kinds of measurement scales. Plus, when you use trend analysis, you can see the status of responses over a given period of time.

The QuestionPro Survey Creation Process

Create. QuestionPro gives you over 50 survey templates to select for full customization. Choose any one, modify the color and theme, in addition to adding your own questions.

Distribute. When you're done creating your survey, choose a variety of ways to send your survey out, including social media, email, QR codes and printing signs and flyers.

Analyze. By using the real time summary, you can begin to analyze your results right away. If you need advanced analysis, simply export your results to SPSS or Excel.

Click here to view our selection of survey templates.

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Different Types of Measurement Scales

Measurement Scales Offered By QuestionPro

Sliding Scales

When you ask a question, you provide your participants with a scale that they can click and move, essentially dragging and dropping their answer. Common slider scales use

Likert Scales

Likert Scales

Instead a graphical, physical slider, respondents are provided with radio buttons or check boxes that they can select for their answers.

Semantic Differential Scale

Semantic Differential Scale

These questions implement radio buttons on both ends of the list of answers. Often, these types of questions are used in trade-off analysis.

Side-By-Side Matrix

Side-by-Side Matrix

When you want to have more than one rating variable for different answers, use a side-by-side matrix. Maybe you'd like to know both importance and satisfaction about customer service.

Measurement Scales In Your Surveys

QuestionPro makes it easy to create surveys and use questions that implement all different types of measurement scales. We've included a short video to help guide you through the process. To get started on QuestionPro, follow these three steps:

Step 1: Register a free account on QuestionPro:
Step 2: Choose "Create A Survey" towards the top of the page;
Step 3: From this point, you can choose how you'd like your survey created. You can browse the vast template library for a survey to use, edit or to brainstorm from. With over 100 templates to browse, you're sure to find at least one that will suit your needs. If you have a survey that you've already been using and would like to import it into QuestionPro, you can easily do so using Microsoft Word. If you just need to start from a blank template, you can certainly do so, choosing from a wide variety of question types and customization options available to you.

Signing Up In QuestionPro

Using Measurement Scales In Your Surveys

With the broad functionality QuestionPro offers, the process is streamlined allowing you to jump right in and start creating surveys. The other features offered by QuestionPro definitely make it stand out. If you're looking at other survey creation providers though, here's a few questions to ask yourself as your browsing:

What's the sign up process like? Are you led through endless pages of information to fill out or are you able to sign up, for free, in a matter of seconds? Once you're logged in and ready to start to creating surveys, what sort of options are available to you? Do you have a giant template library that you can browse a variety of sample surveys to get some great ideas from? What about uploading surveys that you've already made?

You can everything mentioned above with QuestionPro!

What kind of options do you have to distribute your survey? If you know who you want your respondents to be and you have their email addresses, are you able to easily import them into a custom list that you can manage? If you just wanted to send out your survey to your social media connections, can you easily do so with just a couple of clicks? What if you're a business owner and would like to generate a QR code that links directly to your survey?

When you choose QuestionPro, all of these options are available to you plus more!

What sort of reports are you able to create now that you have results coming in? Can you create infographics and word clouds that look professionally made within seconds? When it comes to analyzing your data, are you given options to perform trend or TURF analysis? Can you export your results to the cloud such as Dropbox or Google Docs? What about exporting in formats that will allow for easy uploading into advanced analysis programs such as Excel or SPSS?

With QuestionPro, you can perform all of these things and more!

Creation

Delivery

Analysis

Utilizing A Measurement Scale For Your Surveys: The QuestionPro Process

Question Type Creation

Questionnaire Creation

Right after you create your free account, you have several options for beginning your survey. You can browse our template library which contains over 100 templates for editing and customization. You can also start from a blank template, choose from a variety of question types, easily rearrange questions and customize the CSS to change the theme of your survey.

Basic Question Types

Survey Distribution

When it comes to distribution, you have a few options to choose from. You can start by easily sending your survey out through email via lists that you can create and manage, or you can choose a social media channel such as Facebook or LinkedIn and easily send it to them from within QuestionPro.

Analysis And Reporting Tools

Reports and Analysis

With QuestionPro, you can easily create great looking reports, including infographics and word clouds. In addition, you can perform analysis such as trend or TURF within QuestionPro. If you need more in-depth evaluation of you results, you can export your raw data and bring it into Excel or SPSS. You can also back up your results to cloud services like Dropbox as well.

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